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Updated Apr 6, 2026
WooCommerce

1,637 WooCommerce Educational Materials Stores: Stats & Market Data (2026)

1,637 active WooCommerce stores fall into the Educational Materials segment, with 102 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Education & Courses, Books & Literature, Arts & Entertainment. 70% maintain social media profiles — Facebook leads — and 8% run Meta ad campaigns.

70%
Social media
8%
Meta ads
67%
Contact info
Total Stores
1,637
Active WooCommerce stores
New (30d)
102
Newly added in the last 30 days
Avg. Products
500
Among 1,635 stores with catalog data
Avg. Price
$74
Among 1,519 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

104 52 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

102 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 389 · 24%
10-49 580 · 35%
50-199 344 · 21%
200-999 227 · 14%
1k-4.9k 68 · 4%
5k+ 27 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
100% coverage
Books & Literature
19% coverage
Arts & Entertainment
4% coverage
Baby & Kids
3% coverage
Toys & Games
3% coverage
Health
2% coverage
Business & Industrial
2% coverage
Software
2% coverage
Celebrations & Gifts
1% coverage
Office Supplies
1% coverage
Electronics
1% coverage
Beauty & Cosmetics 8

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 500 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are Brazil, India, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 931 · 61%
$25-$49 223 · 15%
$50-$99 140 · 9%
$100-$199 95 · 6%
$200-$499 83 · 5%
$500+ 47 · 3%
Store currencies
USD 565 EUR 260 INR 114 BRL 93 GBP 86 PLN 70 AUD 52 CAD 35

Among stores with pricing data, the most common price range is Under $25. The average is higher at $74 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (62%), Instagram (48%), YouTube (23%).

Facebook
62%
Instagram
48%
YouTube
23%
Twitter / X
18%
LinkedIn
14%
TikTok
7%
Pinterest
6%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 8% run Meta ads.

Marketing & analytics tools

Google Analytics (35%), Google Tag Manager (22%), Facebook Pixel (20%).

Google Analytics
35%
Google Tag Manager
22%
Facebook Pixel
20%
Google Ads
11%
Pinterest Pixel
2%
TikTok Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

11 products $5 avg 1 ads
Education & Courses coloring books kids learning
35 products $34 avg 2 ads
Education & Courses 면접 스피치
10 products $28 avg 2 ads
Books & Literature Education & Courses inspirational books parenting books
11 products $24 avg 12 ads
Education & Courses psle tuition centre primary school tuition
258 products $86 avg 5 ads
Education & Courses Books & Literature gastroenterology courses gi online courses
89 products $2 avg 1 ads
Education & Courses pdf pedagógicos recursos educativos
23 products $234 avg 8 ads
Education & Courses bio energy courses energy healing online
12 products $3 avg 1 ads
Education & Courses ebooks courses
65 products $27 avg 4 ads
Education & Courses Books & Literature homeschool curriculum homesteading education
89 products $48 avg 9 ads
Education & Courses learning kids education
12 products $111 avg 1 ads
Education & Courses Business & Industrial entrepreneurship skills future-ready skills
8 products $1 avg 1 ads
Education & Courses Books & Literature civil engineering notes fibonacci ebook

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FAQ

How many WooCommerce Educational Materials stores are there?

We currently track 1,637 active WooCommerce stores in the Educational Materials segment.

Are WooCommerce Educational Materials stores growing?

Yes. In the last 30 days, 102 new stores were indexed in the Educational Materials segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Educational Materials stores?

Among stores with pricing data, the average listed price is about $74, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.