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WooCommerce subcategory analytics
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Updated Apr 6, 2026
WooCommerce

2,448 WooCommerce Outdoor Recreation Stores: Stats & Market Data (2026)

2,448 active WooCommerce stores fall into the Outdoor Recreation segment, with 196 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Sporting Goods, Home & Garden, Apparel & Accessories. 62% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

62%
Social media
5%
Meta ads
63%
Contact info
Total Stores
2,448
Active WooCommerce stores
New (30d)
196
Newly added in the last 30 days
Avg. Products
2,063
Among 2,437 stores with catalog data
Avg. Price
$425
Among 2,229 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

211 105 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

196 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 416 · 17%
10-49 675 · 28%
50-199 501 · 21%
200-999 459 · 19%
1k-4.9k 216 · 9%
5k+ 170 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Home & Garden
8% coverage
Apparel & Accessories
5% coverage
Travel
5% coverage
Electronics
5% coverage
Toys & Games
3% coverage
Vehicles & Parts
2% coverage
Hardware
2% coverage
Health
1% coverage
Celebrations & Gifts 12 Books & Literature 11

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 2,063 because some stores carry much larger inventories. That's larger than the WooCommerce average of 877. The strongest country concentrations are United Kingdom, Germany, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 476 · 21%
$25-$49 474 · 21%
$50-$99 410 · 18%
$100-$199 330 · 15%
$200-$499 226 · 10%
$500+ 313 · 14%
Store currencies
USD 966 EUR 637 GBP 122 CAD 49 INR 49 AUD 42 ZAR 37 PLN 30

Among stores with pricing data, the most common price range is Under $25. The average is higher at $425 because some stores price much higher, pulling it up. That's above the WooCommerce average of $403.

Social media platforms

Facebook (56%), Instagram (47%), YouTube (18%).

Facebook
56%
Instagram
47%
YouTube
18%
Twitter / X
11%
TikTok
7%
LinkedIn
5%
Pinterest
1%

Social media adoption is strong at 62%, and 5% of stores run Meta ad campaigns. That's 6 percentage points below the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (28%), Google Tag Manager (21%), Facebook Pixel (17%).

Google Analytics
28%
Google Tag Manager
21%
Facebook Pixel
17%
Google Ads
11%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,274 products $1165 avg 1 ads
Sporting Goods fitness equipment home gym
65 products $55 avg 6 ads
Sporting Goods Apparel & Accessories Hardware survival gear outdoor equipment
108 products $45 avg 1 ads
Sporting Goods artificial grass golf
2,077 products $158 avg 6 ads
Sporting Goods Apparel & Accessories hockey gear winter sports
1,218 products $67 avg 1 ads
Sporting Goods sport clothing outdoor gear
67 products $17 avg 8 ads
Home & Garden Beauty & Cosmetics Sporting Goods kitchen appliances hair dryer accessories
36 products $47 avg 1 ads
Apparel & Accessories Sporting Goods barefoot-shoes wide-toe-box
GoRunner Denmark
306 products $49 avg 1 ads
Vehicles & Parts Sporting Goods electric scooter parts e-bike accessories
40 products $16 avg 3 ads
Sporting Goods Books & Literature Apparel & Accessories grand canyon tours backpacking gear
10 products $43 avg 1 ads
Sporting Goods Home & Garden Apparel & Accessories pop up camping tent outdoor recreation gear
102 products $45 avg 2 ads
Sporting Goods sports equipment tactical gear
1,510 products $177 avg 1 ads
Antiques & Collectibles Sporting Goods antique fishing tackle vintage fishing reels

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FAQ

How many WooCommerce Outdoor Recreation stores are there?

We currently track 2,448 active WooCommerce stores in the Outdoor Recreation segment.

Are WooCommerce Outdoor Recreation stores growing?

Yes. In the last 30 days, 196 new stores were indexed in the Outdoor Recreation segment, showing a 8% monthly growth rate.

What is the average product price in WooCommerce Outdoor Recreation stores?

Among stores with pricing data, the average listed price is about $425, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.