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WooCommerce country analytics
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Updated July 6, 2026
WooCommerce

197 WooCommerce Stores in Botswana: Stats & Trends (2026)

We track 197 active WooCommerce stores in Botswana, with 53 newly added in the last 30 days (27% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Electronics, Home & Garden, Apparel & Accessories. 44% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

44%
Social media
1%
Meta ads
69%
Contact info
Total Stores
197
Active WooCommerce stores
New (30d)
53
Newly added in the last 30 days
Avg. Products
172
Among 191 stores with catalog data
Avg. Price
$181
Among 148 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

65 32 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

53 new stores were added in the past 30 days — 27% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 80 · 42%
10-49 70 · 37%
50-199 28 · 15%
200-999 10 · 5%
1k-4.9k 1 · 1%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Electronics
6% coverage
Home & Garden
6% coverage
Apparel & Accessories
6% coverage
Health
4% coverage
Vehicles & Parts
4% coverage
Business & Industrial
4% coverage
Hardware
4% coverage
Education & Courses
3% coverage
Food & Beverages
3% coverage
Office Supplies
2% coverage
Sporting Goods
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 172 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,551. The most popular store categories in this market are Electronics, Home & Garden, Apparel & Accessories.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 65 · 44%
$25-$49 29 · 20%
$50-$99 15 · 10%
$100-$199 9 · 6%
$200-$499 15 · 10%
$500+ 15 · 10%
Store currencies
BWP 115 USD 60 GBP 4 EUR 3 ZAR 3 ZMW 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $181 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (40%), Instagram (19%), Twitter / X (14%).

Facebook
40%
Instagram
19%
Twitter / X
14%
YouTube
10%
LinkedIn
9%
TikTok
5%
Pinterest
1%

About 44% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (15%), Google Tag Manager (4%), Facebook Pixel (2%).

Google Analytics
15%
Google Tag Manager
4%
Facebook Pixel
2%
Google Ads
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

679 products $947 avg
Electronics
20 products $1159 avg
Electronics Business & Industrial
24 products $25 avg
Arts & Entertainment Music Art Prints
9 products $82 avg
Food & Beverages Health Electronics Electronics
25 products $35 avg
Apparel & Accessories
12 products $31 avg
7 products $78 avg
Utande Botswana
10 products $735 avg
Electronics Software Electronics Digital Products
54 products $18 avg
Office Supplies Office Supplies
Classmate Botswana
15 products $30 avg

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Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

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FAQ

How many WooCommerce stores are in Botswana?

Our database tracks 197 active WooCommerce stores in Botswana.

How fast is the Botswana WooCommerce market growing?

In the past 30 days, 53 new WooCommerce stores were indexed in Botswana, reflecting a 27% monthly growth rate.

What is the average catalog size for Botswana WooCommerce stores?

Among WooCommerce stores in Botswana with catalog data, the average is about 172 products. The most common catalog size range is 1-9.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.