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Topic
Updated Apr 6, 2026
WooCommerce

590 WooCommerce Beachwear Stores: Stats & Market Data (2026)

590 active WooCommerce stores fall into the Beachwear segment, with 25 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Celebrations & Gifts, Sporting Goods. 77% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

77%
Social media
3%
Meta ads
63%
Contact info
Total Stores
590
Active WooCommerce stores
New (30d)
25
Newly added in the last 30 days
Avg. Products
603
Among 587 stores with catalog data
Avg. Price
$84
Among 561 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

23 11 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

25 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 65 · 11%
10-49 170 · 29%
50-199 194 · 33%
200-999 121 · 21%
1k-4.9k 27 · 5%
5k+ 10 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
98% coverage
Celebrations & Gifts
4% coverage
Sporting Goods
1% coverage
Home & Garden
1% coverage
Arts & Entertainment
1% coverage
Beauty & Cosmetics
1% coverage
Jewelry & Watches
1% coverage
Baby & Kids 2 Travel 2 Adult 1

Among stores with catalog data, the 50-199 product range is most common. The average is 603 products per store. That's smaller than the WooCommerce average of 877. The strongest country concentrations are Brazil, Greece, Italy.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 102 · 18%
$25-$49 196 · 35%
$50-$99 167 · 30%
$100-$199 74 · 13%
$200-$499 15 · 3%
$500+ 7 · 1%
Store currencies
EUR 185 USD 169 BRL 54 COP 29 AUD 18 ILS 13 GBP 11 AED 9

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $84 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Instagram (71%), Facebook (65%), TikTok (12%).

Instagram
71%
Facebook
65%
TikTok
12%
YouTube
11%
Twitter / X
6%
Pinterest
4%
LinkedIn
2%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 3% run Meta ads. That's 9 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (35%), Facebook Pixel (25%), Google Tag Manager (21%).

Google Analytics
35%
Facebook Pixel
25%
Google Tag Manager
21%
Google Ads
11%
TikTok Pixel
3%
Pinterest Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

326 products $7 avg 3 ads
Apparel & Accessories Sporting Goods bikini wetsuit
24 products $203 avg 4 ads
Apparel & Accessories swimwear bikini
330 products $46 avg 1 ads
Apparel & Accessories beachwear fitness
773 products $62 avg 2 ads
Apparel & Accessories bikini beachwear
85 products $35 avg
Apparel & Accessories swimwear clothing
184 products $21 avg
Apparel & Accessories beachwear fashion accessories
610 products $40 avg
Apparel & Accessories swimwear beachwear
232 products $92 avg
Apparel & Accessories swimwear bikini
74 products $45 avg
Sporting Goods beach sports equipment tucci balls
22 products $50 avg
Apparel & Accessories beachwear casual-chic clothing
24 products $65 avg
Apparel & Accessories swimsuits women's swimwear
181 products $60 avg
Apparel & Accessories beachwear swimwear

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FAQ

How many WooCommerce Beachwear stores are there?

We currently track 590 active WooCommerce stores in the Beachwear segment.

Are WooCommerce Beachwear stores growing?

Yes. In the last 30 days, 25 new stores were indexed in the Beachwear segment, showing a 4% monthly growth rate.

What is the average product price in WooCommerce Beachwear stores?

Among stores with pricing data, the average listed price is about $84, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.