373 WooCommerce Birthday Stores: Stats & Market Data (2026)
373 active WooCommerce stores fall into the Birthday segment, with 61 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Arts & Entertainment. 72% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
61 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 25%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Electronics 1Among stores with catalog data, the 50-199 product range is most common. The average is 1,277 products per store. That's larger than the WooCommerce average of 1,088. The strongest country concentrations are India, United Kingdom, Australia.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $64 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.
Marketing & analytics tools
Google Analytics (30%), Facebook Pixel (24%), Google Tag Manager (21%).
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Start Free TrialFAQ
How many WooCommerce Birthday stores are there?
We currently track 373 active WooCommerce stores in the Birthday segment.
Are WooCommerce Birthday stores growing?
Yes. In the last 30 days, 61 new stores were indexed in the Birthday segment, showing a 16% monthly growth rate.
What is the average product price in WooCommerce Birthday stores?
Among stores with pricing data, the average listed price is about $64, with the most common pricing band at Under $25.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (63%), Facebook (62%), Twitter / X (12%).
Social media engagement is exceptionally high: 72% of stores maintain social profiles and 3% run Meta ads. That's 15 percentage points above the WooCommerce average of 57%.