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WooCommerce topic analytics
Topic
Updated Apr 6, 2026
WooCommerce

3,339 WooCommerce Courses Stores: Stats & Market Data (2026)

3,339 active WooCommerce stores fall into the Courses segment, with 199 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Education & Courses, Arts & Entertainment, Books & Literature. 75% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

75%
Social media
4%
Meta ads
69%
Contact info
Total Stores
3,339
Active WooCommerce stores
New (30d)
199
Newly added in the last 30 days
Avg. Products
281
Among 3,317 stores with catalog data
Avg. Price
$266
Among 3,132 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

171 85 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

199 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,228 · 37%
10-49 1,346 · 41%
50-199 496 · 15%
200-999 154 · 5%
1k-4.9k 67 · 2%
5k+ 26 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
93% coverage
Arts & Entertainment
4% coverage
Books & Literature
3% coverage
Software
3% coverage
Apparel & Accessories
1% coverage
Health
1% coverage
Beauty & Cosmetics
1% coverage
Celebrations & Gifts
1% coverage
Business & Industrial
1% coverage
Electronics 10 Home & Garden 10

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 281 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, Brazil, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,008 · 32%
$25-$49 458 · 15%
$50-$99 480 · 15%
$100-$199 462 · 15%
$200-$499 420 · 13%
$500+ 304 · 10%
Store currencies
USD 1,184 EUR 568 INR 255 GBP 189 BRL 132 BDT 84 MXN 67 PLN 65

Among stores with pricing data, the most common price range is Under $25. The average is higher at $266 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (65%), Instagram (54%), YouTube (34%).

Facebook
65%
Instagram
54%
YouTube
34%
LinkedIn
20%
Twitter / X
19%
TikTok
9%
Pinterest
3%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 4% run Meta ads. That's 7 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (21%), Facebook Pixel (18%).

Google Analytics
30%
Google Tag Manager
21%
Facebook Pixel
18%
Google Ads
7%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

23 products $960 avg 2 ads
Education & Courses professional education uc berkeley
32 products $94 avg 1 ads
Education & Courses Books & Literature educational learning
45 products $694 avg 5 ads
Arts & Entertainment Education & Courses healing mindfulness
158 products $35 avg 1 ads
Education & Courses university courses
5 products $12 avg 7 ads
Education & Courses learning education
148 products $9 avg 2 ads
Books & Literature Toys & Games Celebrations & Gifts animal sanctuary gifts for children
162 products $58 avg 47 ads
Education & Courses fitness training
115 products $23 avg 2 ads
Education & Courses training courses
48 products $264 avg 1 ads
Education & Courses training education
12 products $119 avg 2 ads
Books & Literature books courses
43 products $1 avg 3 ads
Education & Courses Arts & Entertainment digital products courses
20 products $99 avg 2 ads
Education & Courses Apparel & Accessories Celebrations & Gifts fitness courses

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FAQ

How many WooCommerce Courses stores are there?

We currently track 3,339 active WooCommerce stores in the Courses segment.

Are WooCommerce Courses stores growing?

Yes. In the last 30 days, 199 new stores were indexed in the Courses segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Courses stores?

Among stores with pricing data, the average listed price is about $266, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.