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WooCommerce topic analytics
Topic
Updated Apr 6, 2026
WooCommerce

264 WooCommerce Diffusers Stores: Stats & Market Data (2026)

264 active WooCommerce stores fall into the Diffusers segment, with 10 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Beauty & Cosmetics, Celebrations & Gifts. 89% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

89%
Social media
3%
Meta ads
74%
Contact info
Total Stores
264
Active WooCommerce stores
New (30d)
10
Newly added in the last 30 days
Avg. Products
373
Among 264 stores with catalog data
Avg. Price
$235
Among 252 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

11 5 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

10 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 16 · 6%
10-49 114 · 43%
50-199 99 · 38%
200-999 26 · 10%
1k-4.9k 7 · 3%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
88% coverage
Beauty & Cosmetics
13% coverage
Celebrations & Gifts
10% coverage
Health
2% coverage
Arts & Entertainment
2% coverage
Jewelry & Watches
1% coverage
Hardware
1% coverage
Adult 1 Apparel & Accessories 1 Baby & Kids 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 373 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are United Kingdom, Nigeria, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 143 · 57%
$25-$49 68 · 27%
$50-$99 29 · 12%
$100-$199 8 · 3%
$200-$499 2 · 1%
$500+ 2 · 1%
Store currencies
EUR 67 USD 51 GBP 35 AUD 14 NGN 11 INR 10 PLN 8 AED 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $235 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Instagram (77%), Facebook (75%), YouTube (16%).

Instagram
77%
Facebook
75%
YouTube
16%
TikTok
14%
LinkedIn
11%
Twitter / X
10%
Pinterest
8%

Social media engagement is exceptionally high: 89% of stores maintain social profiles and 3% run Meta ads. That's 21 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (37%), Facebook Pixel (28%), Google Tag Manager (26%).

Google Analytics
37%
Facebook Pixel
28%
Google Tag Manager
26%
Google Ads
15%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

150 products $9 avg 3 ads
Home & Garden lamps gifts
507 products $8 avg 1 ads
Home & Garden diffusers bathroom-products
103 products $2 avg
Home & Garden home scent diffusers
96 products $103 avg
Home & Garden air quality humidifiers
13 products $23 avg
Home & Garden air fresheners diffusers
35 products $28 avg
Home & Garden Celebrations & Gifts candles diffusers
27 products $21 avg
Home & Garden candles wax melts
48 products $2 avg
Home & Garden candles diffusers
104 products $7 avg
Home & Garden natural essential oils aromatherapy
13 products $29 avg
Home & Garden aroma oils diffusers
38 products $25 avg
Home & Garden aromatherapy essential oils
39 products $21 avg
Home & Garden aromatherapy diffusers

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FAQ

How many WooCommerce Diffusers stores are there?

We currently track 264 active WooCommerce stores in the Diffusers segment.

Are WooCommerce Diffusers stores growing?

Yes. In the last 30 days, 10 new stores were indexed in the Diffusers segment, showing a 4% monthly growth rate.

What is the average product price in WooCommerce Diffusers stores?

Among stores with pricing data, the average listed price is about $235, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.