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Topic
Updated June 8, 2026
WooCommerce

542 WooCommerce Face serum Stores: Stats & Market Data (2026)

542 active WooCommerce stores fall into the Face serum segment, with 263 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Food & Beverages. 44% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

44%
Social media
2%
Meta ads
53%
Contact info
Total Stores
542
Active WooCommerce stores
New (30d)
263
Newly added in the last 30 days
Avg. Products
1,943
Among 542 stores with catalog data
Avg. Price
$82
Among 514 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

211 105 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

263 new stores were added in the past 30 days — 49% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 77 · 14%
10-49 186 · 34%
50-199 156 · 29%
200-999 74 · 14%
1k-4.9k 24 · 4%
5k+ 25 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
99% coverage
Health
3% coverage
Food & Beverages
1% coverage
Apparel & Accessories 2 Home & Garden 2 Baby & Kids 1 Celebrations & Gifts 1 Hardware 1 Jewelry & Watches 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,943 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,571. The strongest country concentrations are India, Greece, Bangladesh.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 261 · 51%
$25-$49 125 · 24%
$50-$99 92 · 18%
$100-$199 20 · 4%
$200-$499 13 · 3%
$500+ 3 · 1%
Store currencies
EUR 144 USD 104 INR 51 BDT 22 PKR 16 VND 14 PLN 13 NGN 12

Among stores with pricing data, the most common price range is Under $25. The average is higher at $82 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Instagram (36%), Facebook (34%), TikTok (9%).

Instagram
36%
Facebook
34%
TikTok
9%
YouTube
6%
Twitter / X
5%
LinkedIn
4%
Pinterest
2%

About 44% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (18%), Google Tag Manager (14%), Facebook Pixel (11%).

Google Analytics
18%
Google Tag Manager
14%
Facebook Pixel
11%
Google Ads
6%
TikTok Pixel
3%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

11 products $94 avg 21 ads
Beauty & Cosmetics face serum eye cream
Gemmula Croatia
87 products $37 avg 4 ads
Beauty & Cosmetics intimate cleanser facial cleanser
21 products $16 avg 1 ads
Beauty & Cosmetics beauty skincare
576 products $21 avg
Beauty & Cosmetics Health nuxe serum anti aging cream
NEROLINN Saudi Arabia
129 products $60 avg
Beauty & Cosmetics gift set skin care
43 products $32 avg
Beauty & Cosmetics face serum vitamin c serum
40 products $13 avg
Beauty & Cosmetics face serum sun protection
65 products $65 avg
Beauty & Cosmetics face serum brightening serum
2,493 products $21 avg
Beauty & Cosmetics Health acne treatment face serum
701 products $25 avg
Beauty & Cosmetics korean skincare face serum
10 products $8 avg
Beauty & Cosmetics luxury cosmetics face serum
21 products $79 avg
Beauty & Cosmetics skin care products anti aging cream

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FAQ

How many WooCommerce Face serum stores are there?

We currently track 542 active WooCommerce stores in the Face serum segment.

Are WooCommerce Face serum stores growing?

Yes. In the last 30 days, 263 new stores were indexed in the Face serum segment, showing a 49% monthly growth rate.

What is the average product price in WooCommerce Face serum stores?

Among stores with pricing data, the average listed price is about $82, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.