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Topic
Updated May 18, 2026
WooCommerce

557 WooCommerce Fragrance store Stores: Stats & Market Data (2026)

557 active WooCommerce stores fall into the Fragrance store segment, with 101 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Home & Garden. 58% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

58%
Social media
3%
Meta ads
69%
Contact info
Total Stores
557
Active WooCommerce stores
New (30d)
101
Newly added in the last 30 days
Avg. Products
724
Among 556 stores with catalog data
Avg. Price
$143
Among 533 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

64 32 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

101 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 48%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 121 · 22%
10-49 179 · 32%
50-199 117 · 21%
200-999 97 · 17%
1k-4.9k 29 · 5%
5k+ 13 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
94% coverage
Apparel & Accessories
3% coverage
Home & Garden
2% coverage
Jewelry & Watches
1% coverage
Celebrations & Gifts
1% coverage
Electronics 2 Arts & Entertainment 1 Food & Beverages 1 General Merchandise 1 Toys & Games 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 724 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,371. The strongest country concentrations are India, Bangladesh, Pakistan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 281 · 53%
$25-$49 98 · 18%
$50-$99 69 · 13%
$100-$199 65 · 12%
$200-$499 17 · 3%
$500+ 3 · 1%
Store currencies
EUR 92 USD 87 PKR 54 INR 51 BDT 37 GBP 22 AED 17 MYR 17

Among stores with pricing data, the most common price range is Under $25. The average is higher at $143 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (50%), Facebook (41%), TikTok (17%).

Instagram
50%
Facebook
41%
TikTok
17%
YouTube
9%
Twitter / X
7%
Pinterest
3%
LinkedIn
2%

Social media adoption is strong at 58%, and 3% of stores run Meta ad campaigns. That's 10 percentage points above the WooCommerce average of 48%.

Marketing & analytics tools

Facebook Pixel (19%), Google Tag Manager (16%), Google Analytics (15%).

Facebook Pixel
19%
Google Tag Manager
16%
Google Analytics
15%
Google Ads
9%
TikTok Pixel
5%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

Vigo Scents Pakistan
7 products $11 avg 3 ads
Beauty & Cosmetics perfumes fragrance store
26 products $8 avg
Beauty & Cosmetics perfumes fragrance store
5 products $6 avg 4 ads
Beauty & Cosmetics perfume fragrance store
209 products $65 avg
Beauty & Cosmetics women's perfumes fragrance store
20 products $11 avg
Beauty & Cosmetics perfume unisex
13 products $7 avg
Beauty & Cosmetics perfume oil fragrance store
29 products $84 avg
Beauty & Cosmetics perfumes oils
ALAROMA South Africa
48 products $70 avg
Beauty & Cosmetics men's perfume women's perfume
Home - Riggs London United Kingdom
76 products $13 avg
Beauty & Cosmetics perfume shop eau de parfum

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FAQ

How many WooCommerce Fragrance store stores are there?

We currently track 557 active WooCommerce stores in the Fragrance store segment.

Are WooCommerce Fragrance store stores growing?

Yes. In the last 30 days, 101 new stores were indexed in the Fragrance store segment, showing a 18% monthly growth rate.

What is the average product price in WooCommerce Fragrance store stores?

Among stores with pricing data, the average listed price is about $143, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.