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Topic
Updated Apr 27, 2026
WooCommerce

985 WooCommerce Perfumes Stores: Stats & Market Data (2026)

985 active WooCommerce stores fall into the Perfumes segment, with 160 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Home & Garden. 67% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

67%
Social media
4%
Meta ads
68%
Contact info
Total Stores
985
Active WooCommerce stores
New (30d)
160
Newly added in the last 30 days
Avg. Products
1,086
Among 984 stores with catalog data
Avg. Price
$186
Among 937 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

150 75 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

160 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 69 · 7%
10-49 280 · 28%
50-199 292 · 30%
200-999 239 · 24%
1k-4.9k 74 · 8%
5k+ 30 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
87% coverage
Apparel & Accessories
12% coverage
Home & Garden
6% coverage
Jewelry & Watches
4% coverage
Celebrations & Gifts
4% coverage
Electronics
3% coverage
Food & Beverages
2% coverage
Arts & Entertainment
1% coverage
Health
1% coverage
Adult
1% coverage
Baby & Kids
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,086 products per store. The strongest country concentrations are India, Pakistan, United Arab Emirates.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 501 · 53%
$25-$49 182 · 19%
$50-$99 144 · 15%
$100-$199 80 · 9%
$200-$499 20 · 2%
$500+ 10 · 1%
Store currencies
EUR 190 USD 120 PKR 99 AED 69 INR 65 BRL 40 BDT 37 COP 29

Among stores with pricing data, the most common price range is Under $25. The average is higher at $186 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.

Social media platforms

Instagram (56%), Facebook (53%), TikTok (19%).

Instagram
56%
Facebook
53%
TikTok
19%
YouTube
10%
Twitter / X
7%
LinkedIn
3%
Pinterest
2%

Social media adoption is strong at 67%, and 4% of stores run Meta ad campaigns. That's 10 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (22%), Facebook Pixel (21%), Google Tag Manager (17%).

Google Analytics
22%
Facebook Pixel
21%
Google Tag Manager
17%
Google Ads
12%
TikTok Pixel
5%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

19 products $17 avg 2 ads
Apparel & Accessories Jewelry & Watches Beauty & Cosmetics fashion accessories
457 products $100 avg 1 ads
Beauty & Cosmetics beauty products personalized cosmetics
624 products $176 avg 1 ads
Apparel & Accessories bags luxury brands
448 products $63 avg 1 ads
Jewelry & Watches Beauty & Cosmetics Apparel & Accessories luxury jewelry
54 products $30 avg 1 ads
Apparel & Accessories perfumes samples
Vigo Scents Pakistan
7 products $11 avg 3 ads
Beauty & Cosmetics perfumes fragrance store
172 products $19 avg
Apparel & Accessories Beauty & Cosmetics men clothing women clothing
8 products $259 avg
Beauty & Cosmetics organic body oil
21 products $6 avg
Beauty & Cosmetics attars perfumes
342 products $54 avg
Beauty & Cosmetics perfumes fragrances
1,567 products $412 avg
Beauty & Cosmetics perfumes fragrances

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FAQ

How many WooCommerce Perfumes stores are there?

We currently track 985 active WooCommerce stores in the Perfumes segment.

Are WooCommerce Perfumes stores growing?

Yes. In the last 30 days, 160 new stores were indexed in the Perfumes segment, showing a 16% monthly growth rate.

What is the average product price in WooCommerce Perfumes stores?

Among stores with pricing data, the average listed price is about $186, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.