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WooCommerce topic analytics
Topic
Updated Apr 27, 2026
WooCommerce

297 WooCommerce Gift certificate Stores: Stats & Market Data (2026)

297 active WooCommerce stores fall into the Gift certificate segment, with 27 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $50-$99 range. The leading categories are Celebrations & Gifts, Education & Courses, Arts & Entertainment. 78% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

78%
Social media
4%
Meta ads
70%
Contact info
Total Stores
297
Active WooCommerce stores
New (30d)
27
Newly added in the last 30 days
Avg. Products
15
Among 297 stores with catalog data
Avg. Price
$131
Among 265 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

27 13 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

27 new stores were added in the past 30 days (9% of the total), showing steady growth. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 213 · 72%
10-49 67 · 23%
50-199 14 · 5%
200-999 3 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
73% coverage
Education & Courses
6% coverage
Arts & Entertainment
5% coverage
Beauty & Cosmetics
4% coverage
Food & Beverages
4% coverage
Health
3% coverage
Apparel & Accessories
3% coverage
Books & Literature
2% coverage
Home & Garden
1% coverage
Vehicles & Parts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 15 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are Australia, Canada, Hungary.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 42 · 16%
$25-$49 48 · 18%
$50-$99 73 · 28%
$100-$199 58 · 22%
$200-$499 36 · 14%
$500+ 8 · 3%
Store currencies
USD 134 EUR 76 CAD 23 AUD 16 GBP 10 HUF 10 PLN 7 CHF 5

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $131. That's below the WooCommerce average of $420.

Social media platforms

Facebook (72%), Instagram (61%), Twitter / X (13%).

Facebook
72%
Instagram
61%
Twitter / X
13%
YouTube
12%
TikTok
7%
LinkedIn
6%
Pinterest
3%

Social media engagement is exceptionally high: 78% of stores maintain social profiles and 4% run Meta ads. That's 21 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (38%), Google Tag Manager (18%), Facebook Pixel (12%).

Google Analytics
38%
Google Tag Manager
18%
Facebook Pixel
12%
Google Ads
7%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

63 products $125 avg 20 ads
Education & Courses style consultation personal development course
7 products $96 avg
Celebrations & Gifts gift certificate holiday gift
51 products $88 avg
Education & Courses summer art classes
5 products $581 avg
Celebrations & Gifts gift certificate beauty spa
7 products $58 avg
Celebrations & Gifts Education & Courses events gift certificate
8 products $26 avg
Food & Beverages Apparel & Accessories Celebrations & Gifts rye whiskey craft cocktails
7 products $186 avg
Celebrations & Gifts gift certificate photo session gift
6 products $149 avg
Celebrations & Gifts gift voucher gift certificate
8 products $94 avg
Books & Literature Education & Courses Celebrations & Gifts ebooks workshops
24 products $49 avg
Apparel & Accessories Animals & Pet Supplies Celebrations & Gifts ranch apparel horse riding lessons
5 products $85 avg
Celebrations & Gifts gift cards gift certificate
9 products $153 avg
Celebrations & Gifts event tickets gift certificate

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FAQ

How many WooCommerce Gift certificate stores are there?

We currently track 297 active WooCommerce stores in the Gift certificate segment.

Are WooCommerce Gift certificate stores growing?

Yes. In the last 30 days, 27 new stores were indexed in the Gift certificate segment, showing a 9% monthly growth rate.

What is the average product price in WooCommerce Gift certificate stores?

Among stores with pricing data, the average listed price is about $131, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.