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Topic
Updated May 18, 2026
WooCommerce

948 WooCommerce Gift vouchers Stores: Stats & Market Data (2026)

948 active WooCommerce stores fall into the Gift vouchers segment, with 175 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $50-$99 range. The leading categories are Celebrations & Gifts, Beauty & Cosmetics, Food & Beverages. 77% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

77%
Social media
3%
Meta ads
73%
Contact info
Total Stores
948
Active WooCommerce stores
New (30d)
175
Newly added in the last 30 days
Avg. Products
53
Among 948 stores with catalog data
Avg. Price
$124
Among 890 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

99 49 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

175 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 441 · 47%
10-49 357 · 38%
50-199 122 · 13%
200-999 23 · 2%
1k-4.9k 4 · 0%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
57% coverage
Beauty & Cosmetics
9% coverage
Food & Beverages
8% coverage
Arts & Entertainment
8% coverage
Education & Courses
5% coverage
Apparel & Accessories
4% coverage
Health
3% coverage
Home & Garden
3% coverage
Books & Literature
2% coverage
Travel
1% coverage
Jewelry & Watches
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 53 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,383. The strongest country concentrations are United Kingdom, Australia, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 197 · 22%
$25-$49 197 · 22%
$50-$99 216 · 24%
$100-$199 153 · 17%
$200-$499 93 · 10%
$500+ 34 · 4%
Store currencies
EUR 286 GBP 265 AUD 99 USD 90 PLN 34 CZK 33 HUF 28 ZAR 28

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $124. That's below the WooCommerce average of $424.

Social media platforms

Facebook (71%), Instagram (64%), Twitter / X (15%).

Facebook
71%
Instagram
64%
Twitter / X
15%
YouTube
14%
LinkedIn
7%
TikTok
6%
Pinterest
2%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 3% run Meta ads. That's 30 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (41%), Google Tag Manager (26%), Facebook Pixel (22%).

Google Analytics
41%
Google Tag Manager
26%
Facebook Pixel
22%
Google Ads
9%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

44 products $101 avg 1 ads
Celebrations & Gifts gift vouchers restaurant gift cards
5 products $275 avg 5 ads
Celebrations & Gifts gift vouchers dinner experience
9 products $92 avg 10 ads
Arts & Entertainment family-photography pet-photography
17 products $281 avg 1 ads
Education & Courses flight simulation aviation experiences
171 products $56 avg 4 ads
Hardware Celebrations & Gifts farm machinery tools
11 products $116 avg 1 ads
Beauty & Cosmetics gift vouchers beauty treatments
37 products $256 avg
Education & Courses bike coaching cycling courses
16 products $30 avg
Food & Beverages pakistani cuisine indian food
Sklep Poland
5 products $198 avg
Celebrations & Gifts gift card store gift vouchers
30 products $306 avg
Health health and wellness medical testing
46 products $699 avg
Beauty & Cosmetics boudoir photography gift vouchers

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FAQ

How many WooCommerce Gift vouchers stores are there?

We currently track 948 active WooCommerce stores in the Gift vouchers segment.

Are WooCommerce Gift vouchers stores growing?

Yes. In the last 30 days, 175 new stores were indexed in the Gift vouchers segment, showing a 18% monthly growth rate.

What is the average product price in WooCommerce Gift vouchers stores?

Among stores with pricing data, the average listed price is about $124, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.