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WooCommerce topic analytics
Topic
Updated Apr 27, 2026
WooCommerce

464 WooCommerce Gift certificates Stores: Stats & Market Data (2026)

464 active WooCommerce stores fall into the Gift certificates segment, with 28 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $50-$99 range. The leading categories are Celebrations & Gifts, Arts & Entertainment, Beauty & Cosmetics. 79% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

79%
Social media
3%
Meta ads
73%
Contact info
Total Stores
464
Active WooCommerce stores
New (30d)
28
Newly added in the last 30 days
Avg. Products
42
Among 464 stores with catalog data
Avg. Price
$186
Among 437 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

28 14 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

28 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 283 · 61%
10-49 138 · 30%
50-199 35 · 8%
200-999 6 · 1%
1k-4.9k 1 · 0%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
58% coverage
Arts & Entertainment
8% coverage
Beauty & Cosmetics
7% coverage
Food & Beverages
5% coverage
Health
5% coverage
Education & Courses
4% coverage
Apparel & Accessories
4% coverage
Home & Garden
2% coverage
Jewelry & Watches
1% coverage
Toys & Games
1% coverage
Travel
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 42 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are Australia, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 66 · 15%
$25-$49 79 · 18%
$50-$99 109 · 25%
$100-$199 108 · 25%
$200-$499 52 · 12%
$500+ 23 · 5%
Store currencies
USD 296 EUR 57 CAD 32 AUD 22 GBP 19 UAH 5 CZK 4 COP 3

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $186. That's below the WooCommerce average of $420.

Social media platforms

Facebook (75%), Instagram (59%), YouTube (20%).

Facebook
75%
Instagram
59%
YouTube
20%
Twitter / X
19%
LinkedIn
8%
Pinterest
5%
TikTok
5%

Social media engagement is exceptionally high: 79% of stores maintain social profiles and 3% run Meta ads. That's 22 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (43%), Google Tag Manager (23%), Facebook Pixel (17%).

Google Analytics
43%
Google Tag Manager
23%
Facebook Pixel
17%
Google Ads
7%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

25 products $708 avg 1 ads
Celebrations & Gifts outdoor experiences nature stays
70 products $292 avg 3 ads
Jewelry & Watches memorial jewelry cremation ashes
5 products $57 avg
Beauty & Cosmetics hair loss gift certificates
5 products $105 avg
Celebrations & Gifts gift card store gift vouchers
5 products $83 avg
Celebrations & Gifts gift card store gift vouchers
6 products $175 avg
Celebrations & Gifts gift card store gift vouchers
16 products $21 avg
Apparel & Accessories Celebrations & Gifts clothing gift certificates
606 products $3 avg
Celebrations & Gifts wedding invitations gift certificates
11 products $19 avg
Apparel & Accessories Celebrations & Gifts sports apparel youth basketball
37 products $140 avg
Celebrations & Gifts custom gifts golf accessories
16 products $258 avg
Arts & Entertainment sketching courses art tutorial

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FAQ

How many WooCommerce Gift certificates stores are there?

We currently track 464 active WooCommerce stores in the Gift certificates segment.

Are WooCommerce Gift certificates stores growing?

Yes. In the last 30 days, 28 new stores were indexed in the Gift certificates segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Gift certificates stores?

Among stores with pricing data, the average listed price is about $186, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.