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WooCommerce topic analytics
Topic
Updated June 8, 2026
WooCommerce

532 WooCommerce Gift certificates Stores: Stats & Market Data (2026)

532 active WooCommerce stores fall into the Gift certificates segment, with 57 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $50-$99 range. The leading categories are Celebrations & Gifts, Arts & Entertainment, Beauty & Cosmetics. 74% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

74%
Social media
2%
Meta ads
70%
Contact info
Total Stores
532
Active WooCommerce stores
New (30d)
57
Newly added in the last 30 days
Avg. Products
59
Among 532 stores with catalog data
Avg. Price
$171
Among 507 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

60 30 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

57 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 281 · 53%
10-49 173 · 33%
50-199 59 · 11%
200-999 13 · 2%
1k-4.9k 6 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
57% coverage
Arts & Entertainment
8% coverage
Beauty & Cosmetics
8% coverage
Food & Beverages
7% coverage
Health
6% coverage
Apparel & Accessories
5% coverage
Education & Courses
5% coverage
Home & Garden
4% coverage
Jewelry & Watches
2% coverage
Books & Literature
1% coverage
General Merchandise
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 59 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,557. The strongest country concentrations are Australia, Germany, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 89 · 18%
$25-$49 96 · 19%
$50-$99 126 · 25%
$100-$199 119 · 23%
$200-$499 52 · 10%
$500+ 25 · 5%
Store currencies
USD 314 EUR 80 CAD 35 AUD 23 GBP 21 UAH 10 HUF 7 CZK 6

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $171. That's below the WooCommerce average of $423.

Social media platforms

Facebook (70%), Instagram (54%), Twitter / X (17%).

Facebook
70%
Instagram
54%
Twitter / X
17%
YouTube
17%
LinkedIn
7%
Pinterest
5%
TikTok
4%

Social media engagement is exceptionally high: 74% of stores maintain social profiles and 2% run Meta ads. That's 28 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (42%), Google Tag Manager (21%), Facebook Pixel (16%).

Google Analytics
42%
Google Tag Manager
21%
Facebook Pixel
16%
Google Ads
6%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

170 products $49 avg
Beauty & Cosmetics Arts & Entertainment energy healing emotional healing
24 products $153 avg
Health Apparel & Accessories fitness holistic health
35 products $291 avg
Celebrations & Gifts hot air balloon rides gift certificates
7 products $114 avg
Celebrations & Gifts gift certificates golf gifts
5 products $77 avg
Celebrations & Gifts gift certificates gift cards
68 products $13 avg
Food & Beverages Celebrations & Gifts Education & Courses meal delivery service online cooking classes
5 products $52 avg
Celebrations & Gifts gift certificates gift cards
222 products $93 avg
Education & Courses online educational courses art philosophy history literature
559 products $24 avg
Celebrations & Gifts gift certificates discounts
35 products $107 avg
Beauty & Cosmetics massage gift vouchers relaxation gifts
5 products $100 avg
Celebrations & Gifts gift card store gift vouchers

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FAQ

How many WooCommerce Gift certificates stores are there?

We currently track 532 active WooCommerce stores in the Gift certificates segment.

Are WooCommerce Gift certificates stores growing?

Yes. In the last 30 days, 57 new stores were indexed in the Gift certificates segment, showing a 11% monthly growth rate.

What is the average product price in WooCommerce Gift certificates stores?

Among stores with pricing data, the average listed price is about $171, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.