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Topic
Updated May 18, 2026
WooCommerce

534 WooCommerce Special occasion Stores: Stats & Market Data (2026)

534 active WooCommerce stores fall into the Special occasion segment, with 105 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Apparel & Accessories, Food & Beverages. 66% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

66%
Social media
2%
Meta ads
64%
Contact info
Total Stores
534
Active WooCommerce stores
New (30d)
105
Newly added in the last 30 days
Avg. Products
575
Among 531 stores with catalog data
Avg. Price
$127
Among 494 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

69 34 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

105 new stores were added in the past 30 days — 20% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 137 · 26%
10-49 136 · 26%
50-199 128 · 24%
200-999 95 · 18%
1k-4.9k 26 · 5%
5k+ 9 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
85% coverage
Apparel & Accessories
6% coverage
Food & Beverages
4% coverage
Wedding
4% coverage
Home & Garden
2% coverage
Jewelry & Watches
1% coverage
Arts & Entertainment
1% coverage
Adult
1% coverage
Books & Literature
1% coverage
Beauty & Cosmetics 2 Baby & Kids 1

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 575 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,390. The strongest country concentrations are United Kingdom, Netherlands, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 189 · 38%
$25-$49 109 · 22%
$50-$99 93 · 19%
$100-$199 53 · 11%
$200-$499 31 · 6%
$500+ 19 · 4%
Store currencies
USD 158 EUR 128 GBP 38 AUD 16 INR 13 CAD 12 HUF 11 RON 11

Among stores with pricing data, the most common price range is Under $25. The average is higher at $127 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (57%), Facebook (56%), YouTube (11%).

Instagram
57%
Facebook
56%
YouTube
11%
Twitter / X
10%
TikTok
9%
Pinterest
4%
LinkedIn
3%

Social media adoption is strong at 66%, and 2% of stores run Meta ad campaigns. That's 19 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (33%), Google Tag Manager (19%), Facebook Pixel (17%).

Google Analytics
33%
Google Tag Manager
19%
Facebook Pixel
17%
Google Ads
12%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

5 products $275 avg 5 ads
Celebrations & Gifts gift vouchers dinner experience
32 products $7 avg
Celebrations & Gifts charity merchandise fundraising gifts
37 products $22 avg
Celebrations & Gifts customized cakes special occasion
29 products $70 avg
Celebrations & Gifts luxury gifts special occasion
17 products $4 avg
Celebrations & Gifts personalized gifts custom engraving
48 products $61 avg
Celebrations & Gifts corsage silk flowers
22 products $16 avg
Celebrations & Gifts gifts personalized gifts
265 products $10 avg
Celebrations & Gifts gift gifts
80 products $62 avg
Wedding wedding bridalwear
7 products $133 avg
Celebrations & Gifts gift cards special occasion
55 products $40 avg
Celebrations & Gifts gift baskets holiday gifts
94 products $12 avg
Food & Beverages catering prepared-foods

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FAQ

How many WooCommerce Special occasion stores are there?

We currently track 534 active WooCommerce stores in the Special occasion segment.

Are WooCommerce Special occasion stores growing?

Yes. In the last 30 days, 105 new stores were indexed in the Special occasion segment, showing a 20% monthly growth rate.

What is the average product price in WooCommerce Special occasion stores?

Among stores with pricing data, the average listed price is about $127, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.