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WooCommerce topic analytics
Topic
Updated Apr 27, 2026
WooCommerce

251 WooCommerce Pens Stores: Stats & Market Data (2026)

251 active WooCommerce stores fall into the Pens segment, with 73 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Office Supplies, Arts & Entertainment, Apparel & Accessories. 51% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

51%
Social media
1%
Meta ads
65%
Contact info
Total Stores
251
Active WooCommerce stores
New (30d)
73
Newly added in the last 30 days
Avg. Products
5,261
Among 251 stores with catalog data
Avg. Price
$44
Among 232 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

72 36 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

73 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 43 · 17%
10-49 55 · 22%
50-199 40 · 16%
200-999 53 · 21%
1k-4.9k 28 · 11%
5k+ 32 · 13%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Office Supplies
84% coverage
Arts & Entertainment
7% coverage
Apparel & Accessories
6% coverage
Books & Literature
2% coverage
Celebrations & Gifts
2% coverage
Home & Garden
2% coverage
Toys & Games
2% coverage
Baby & Kids
1% coverage
Electronics
1% coverage
Food & Beverages
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 5,261 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,089. The strongest country concentrations are India, Brazil, Italy.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 146 · 63%
$25-$49 32 · 14%
$50-$99 19 · 8%
$100-$199 27 · 12%
$200-$499 7 · 3%
$500+ 1 · 0%
Store currencies
USD 99 EUR 33 INR 20 GBP 13 PKR 8 VND 8 BRL 7 CAD 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $44 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (45%), Instagram (41%), Twitter / X (14%).

Facebook
45%
Instagram
41%
Twitter / X
14%
YouTube
10%
TikTok
6%
LinkedIn
4%
Pinterest
4%

Social media adoption is strong at 51%, and 1% of stores run Meta ad campaigns. That's 6 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (16%), Google Tag Manager (16%), Google Ads (10%).

Google Analytics
16%
Google Tag Manager
16%
Google Ads
10%
Facebook Pixel
10%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

730 products $70 avg 2 ads
Apparel & Accessories pens stationery
2,583 products $31 avg
Office Supplies stationery notebooks
489 products $10 avg
Office Supplies stationery notebooks
780 products $2 avg
Office Supplies pens gel pens
8 products $126 avg
Office Supplies pens notebooks
278 products $4 avg
Office Supplies stationery notebooks
220 products $3 avg
Office Supplies stationery school supplies
StatMo India
3,702 products $1 avg
Office Supplies pens stationery
16 products $9 avg
Office Supplies planners organisers
354 products $18 avg
Office Supplies Electronics Celebrations & Gifts diaries toner cartridges
8 products $126 avg
Office Supplies pens notebooks
petalpens Pakistan
40 products $2 avg
Office Supplies pens stationery

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FAQ

How many WooCommerce Pens stores are there?

We currently track 251 active WooCommerce stores in the Pens segment.

Are WooCommerce Pens stores growing?

Yes. In the last 30 days, 73 new stores were indexed in the Pens segment, showing a 29% monthly growth rate.

What is the average product price in WooCommerce Pens stores?

Among stores with pricing data, the average listed price is about $44, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.