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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

377 WooCommerce Pens Stores: Stats & Market Data (2026)

377 active WooCommerce stores fall into the Pens segment, with 192 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the Under $25 range. The leading categories are Office Supplies, Arts & Entertainment, Apparel & Accessories. 39% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

39%
Social media
1%
Meta ads
54%
Contact info
Total Stores
377
Active WooCommerce stores
New (30d)
192
Newly added in the last 30 days
Avg. Products
6,783
Among 377 stores with catalog data
Avg. Price
$40
Among 346 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

120 60 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

192 new stores were added in the past 30 days — 51% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 43 · 11%
10-49 68 · 18%
50-199 64 · 17%
200-999 76 · 20%
1k-4.9k 48 · 13%
5k+ 78 · 21%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Office Supplies
84% coverage
Arts & Entertainment
9% coverage
Apparel & Accessories
5% coverage
Home & Garden
2% coverage
Books & Literature
2% coverage
General Merchandise
2% coverage
Celebrations & Gifts
2% coverage
Toys & Games
2% coverage
Jewelry & Watches
1% coverage
Baby & Kids
1% coverage
Electronics
1% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 6,783 products. That's larger than the WooCommerce average of 1,389. The strongest country concentrations are Germany, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 232 · 67%
$25-$49 41 · 12%
$50-$99 27 · 8%
$100-$199 35 · 10%
$200-$499 10 · 3%
$500+ 1 · 0%
Store currencies
USD 145 EUR 63 GBP 23 INR 22 VND 11 PKR 10 BRL 8 ZAR 7

Among stores with pricing data, the most common price range is Under $25. The average is higher at $40 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (31%), Instagram (31%), Twitter / X (9%).

Facebook
31%
Instagram
31%
Twitter / X
9%
YouTube
6%
TikTok
5%
LinkedIn
3%
Pinterest
2%

About 39% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall. That's 8 percentage points below the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (14%), Google Tag Manager (12%), Facebook Pixel (9%).

Google Analytics
14%
Google Tag Manager
12%
Facebook Pixel
9%
Google Ads
7%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

17 products $6 avg 1 ads
Office Supplies personalized stationery notebooks
780 products $2 avg
Office Supplies pens gel pens
211 products $92 avg
Office Supplies Home & Garden pens stationery
762 products $386 avg
General Merchandise pens gifts
121 products $5 avg
Apparel & Accessories ties pens
8 products $118 avg
Office Supplies pens clothing
112 products $1 avg
Office Supplies pens notebooks
2,686 products $5 avg
Office Supplies stationery writing supplies
45 products $3 avg
Office Supplies stationery notebooks
223 products $3 avg
Office Supplies stationery school supplies
351 products $1 avg
Office Supplies pens office supplies

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FAQ

How many WooCommerce Pens stores are there?

We currently track 377 active WooCommerce stores in the Pens segment.

Are WooCommerce Pens stores growing?

Yes. In the last 30 days, 192 new stores were indexed in the Pens segment, showing a 51% monthly growth rate.

What is the average product price in WooCommerce Pens stores?

Among stores with pricing data, the average listed price is about $40, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.