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WooCommerce subcategory analytics
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Updated Apr 27, 2026
WooCommerce

1,424 WooCommerce Paper & Notebooks Stores: Stats & Market Data (2026)

1,424 active WooCommerce stores fall into the Paper & Notebooks segment, with 530 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Office Supplies, Books & Literature, Celebrations & Gifts. 42% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

42%
Social media
2%
Meta ads
57%
Contact info
Total Stores
1,424
Active WooCommerce stores
New (30d)
530
Newly added in the last 30 days
Avg. Products
3,166
Among 1,420 stores with catalog data
Avg. Price
$52
Among 1,232 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

529 264 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

530 new stores were added in the past 30 days — 37% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 239 · 17%
10-49 383 · 27%
50-199 278 · 20%
200-999 224 · 16%
1k-4.9k 142 · 10%
5k+ 154 · 11%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Office Supplies
100% coverage
Books & Literature
8% coverage
Celebrations & Gifts
5% coverage
Home & Garden
4% coverage
Apparel & Accessories
3% coverage
Arts & Entertainment
2% coverage
Toys & Games
2% coverage
Electronics
2% coverage
Baby & Kids
2% coverage
Business & Industrial
1% coverage
Food & Beverages
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 3,166 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,092. The strongest country concentrations are India, Brazil, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 900 · 73%
$25-$49 144 · 12%
$50-$99 73 · 6%
$100-$199 72 · 6%
$200-$499 29 · 2%
$500+ 14 · 1%
Store currencies
USD 456 EUR 270 INR 67 GBP 59 VND 48 BRL 47 MXN 30 CLP 23

Among stores with pricing data, the most common price range is Under $25. The average is higher at $52 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (35%), Instagram (32%), YouTube (8%).

Facebook
35%
Instagram
32%
YouTube
8%
Twitter / X
7%
LinkedIn
6%
TikTok
4%
Pinterest
2%

About 42% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 15 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (22%), Google Tag Manager (13%), Facebook Pixel (10%).

Google Analytics
22%
Google Tag Manager
13%
Facebook Pixel
10%
Google Ads
7%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,620 products $7 avg 6 ads
Office Supplies copy paper printer paper
864 products $3 avg 1 ads
Office Supplies cancelleria scuola
528 products $9 avg 67 ads
Apparel & Accessories Office Supplies women's shoes flats and clogs
65 products $255 avg
Office Supplies professional binding notepads
38 products $33 avg
Celebrations & Gifts Books & Literature Office Supplies custom cards photo albums
101 products $24 avg
Office Supplies stationery notebooks
Home - Esmie United Kingdom
854 products $31 avg
Office Supplies stationery notebooks
1,604 products $9 avg
Office Supplies Home & Garden Electronics promotional products notebooks and pens
10 products $1 avg
Office Supplies planner organizational tools
3,971 products $28 avg
Office Supplies stationery school supplies
25 products $9 avg
Apparel & Accessories Office Supplies tshirt store clothing store

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FAQ

How many WooCommerce Paper & Notebooks stores are there?

We currently track 1,424 active WooCommerce stores in the Paper & Notebooks segment.

Are WooCommerce Paper & Notebooks stores growing?

Yes. In the last 30 days, 530 new stores were indexed in the Paper & Notebooks segment, showing a 37% monthly growth rate.

What is the average product price in WooCommerce Paper & Notebooks stores?

Among stores with pricing data, the average listed price is about $52, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.