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WooCommerce subcategory analytics
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Updated May 18, 2026
WooCommerce

2,602 WooCommerce Paper & Notebooks Stores: Stats & Market Data (2026)

2,602 active WooCommerce stores fall into the Paper & Notebooks segment, with 1,687 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Office Supplies, Books & Literature, Celebrations & Gifts. 34% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

34%
Social media
1%
Meta ads
48%
Contact info
Total Stores
2,602
Active WooCommerce stores
New (30d)
1,687
Newly added in the last 30 days
Avg. Products
4,858
Among 2,598 stores with catalog data
Avg. Price
$44
Among 2,244 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,139 569 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

1,687 new stores were added in the past 30 days — 65% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 50%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 239 · 9%
10-49 603 · 23%
50-199 513 · 20%
200-999 430 · 17%
1k-4.9k 303 · 12%
5k+ 510 · 20%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Office Supplies
100% coverage
Books & Literature
6% coverage
Celebrations & Gifts
6% coverage
Arts & Entertainment
4% coverage
Home & Garden
4% coverage
Apparel & Accessories
3% coverage
Baby & Kids
2% coverage
Toys & Games
2% coverage
Business & Industrial
2% coverage
Electronics
2% coverage
Food & Beverages
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 4,858 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,393. The strongest country concentrations are Germany, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,712 · 76%
$25-$49 240 · 11%
$50-$99 138 · 6%
$100-$199 95 · 4%
$200-$499 35 · 2%
$500+ 24 · 1%
Store currencies
USD 760 EUR 582 GBP 135 BRL 99 INR 96 VND 82 CLP 51 TRY 48

Among stores with pricing data, the most common price range is Under $25. The average is higher at $44 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (28%), Instagram (24%), Twitter / X (5%).

Facebook
28%
Instagram
24%
Twitter / X
5%
YouTube
5%
LinkedIn
5%
TikTok
4%
Pinterest
1%

About 34% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall. That's 13 percentage points below the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (19%), Google Tag Manager (11%), Facebook Pixel (7%).

Google Analytics
19%
Google Tag Manager
11%
Facebook Pixel
7%
Google Ads
6%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

102 products $3 avg 3 ads
Books & Literature Office Supplies notebooks diaries
195 products $3 avg 2 ads
Office Supplies stationery store notebooks
11 products $4 avg 4 ads
Office Supplies organization notebook
7 products
Office Supplies custom labels sheet labels
126 products $14 avg
Home & Garden Office Supplies Celebrations & Gifts agenda kalender
612 products $3 avg
Office Supplies school supplies office materials
GIOCART Italy
571 products $10 avg
Office Supplies Toys & Games General Merchandise office supplies stationery
320 products $2 avg
Office Supplies printing stationery
40 products $7 avg
Toys & Games Office Supplies kids toys school supplies
107 products $1 avg
Office Supplies custom stickers promotional merchandise
Trivel Chile
758 products $2 avg
Office Supplies school supplies stationery store
23 products $8 avg
Baby & Kids Education & Courses Office Supplies waldorf school supplies kindergarten supplies

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FAQ

How many WooCommerce Paper & Notebooks stores are there?

We currently track 2,602 active WooCommerce stores in the Paper & Notebooks segment.

Are WooCommerce Paper & Notebooks stores growing?

Yes. In the last 30 days, 1,687 new stores were indexed in the Paper & Notebooks segment, showing a 65% monthly growth rate.

What is the average product price in WooCommerce Paper & Notebooks stores?

Among stores with pricing data, the average listed price is about $44, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.