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Topic
Updated May 18, 2026
WooCommerce

55 WooCommerce Self-help ebooks Stores: Stats & Market Data (2026)

55 active WooCommerce stores fall into the Self-help ebooks segment, with 12 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Books & Literature, Education & Courses, Health. 53% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

53%
Social media
0%
Meta ads
58%
Contact info
Total Stores
55
Active WooCommerce stores
New (30d)
12
Newly added in the last 30 days
Avg. Products
48
Among 55 stores with catalog data
Avg. Price
$49
Among 54 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7 3 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

12 new stores were added in the past 30 days — 22% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 23 · 42%
10-49 25 · 45%
50-199 5 · 9%
200-999 1 · 2%
1k-4.9k 1 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Books & Literature
71% coverage
Education & Courses
45% coverage
Health
11% coverage
Adult
2% coverage
Software
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 48 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,390. The strongest country concentrations are Poland, Austria, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 37 · 69%
$25-$49 9 · 17%
$50-$99 2 · 4%
$100-$199 3 · 6%
$200-$499 2 · 4%
$500+ 1 · 2%
Store currencies
USD 25 EUR 7 INR 4 GBP 3 BRL 2 CAD 2 PLN 2 AUD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $49 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (40%), Instagram (36%), YouTube (24%).

Facebook
40%
Instagram
36%
YouTube
24%
Twitter / X
16%
LinkedIn
9%
Pinterest
5%
TikTok
5%

Social media adoption is strong at 53%, and 0% of stores run Meta ad campaigns. That's 6 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (36%), Facebook Pixel (25%), Google Tag Manager (13%).

Google Analytics
36%
Facebook Pixel
25%
Google Tag Manager
13%
Google Ads
9%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

12 products $11 avg
Books & Literature Adult narcissism books psychology ebooks
7 products $180 avg
Education & Courses anger management therapy classes
65 products $17 avg
Education & Courses toc resources psychology articles
17 products $7 avg
Books & Literature Health Software digital books wellness journals
47 products $10 avg
Education & Courses self-help ebooks personal development
1,405 products $42 avg
Education & Courses self-help ebooks self-improvement courses
12 products $43 avg
Books & Literature self-help ebooks digital books store
22 products $96 avg
Education & Courses training programs self-help ebooks
33 products $10 avg
Books & Literature Education & Courses stress relief books self-help ebooks
15 products $3 avg
Books & Literature Education & Courses self-help ebooks motivation books
10 products $3 avg
Books & Literature digital books ebooks
229 products $6 avg
Books & Literature Education & Courses Health self-help ebooks stress management courses

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FAQ

How many WooCommerce Self-help ebooks stores are there?

We currently track 55 active WooCommerce stores in the Self-help ebooks segment.

Are WooCommerce Self-help ebooks stores growing?

Yes. In the last 30 days, 12 new stores were indexed in the Self-help ebooks segment, showing a 22% monthly growth rate.

What is the average product price in WooCommerce Self-help ebooks stores?

Among stores with pricing data, the average listed price is about $49, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.