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Topic
Updated May 25, 2026
WooCommerce

741 WooCommerce Souvenirs Stores: Stats & Market Data (2026)

741 active WooCommerce stores fall into the Souvenirs segment, with 172 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Arts & Entertainment, Apparel & Accessories. 61% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

61%
Social media
1%
Meta ads
58%
Contact info
Total Stores
741
Active WooCommerce stores
New (30d)
172
Newly added in the last 30 days
Avg. Products
523
Among 740 stores with catalog data
Avg. Price
$173
Among 666 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

162 81 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

172 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 43%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 85 · 11%
10-49 251 · 34%
50-199 201 · 27%
200-999 152 · 21%
1k-4.9k 34 · 5%
5k+ 17 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
36% coverage
Arts & Entertainment
26% coverage
Apparel & Accessories
16% coverage
Home & Garden
12% coverage
Books & Literature
7% coverage
Food & Beverages
5% coverage
Jewelry & Watches
4% coverage
General Merchandise
3% coverage
Toys & Games
3% coverage
Travel
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 523 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,495. The strongest country concentrations are United Kingdom, Germany, Greece.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 445 · 67%
$25-$49 128 · 19%
$50-$99 48 · 7%
$100-$199 23 · 3%
$200-$499 10 · 2%
$500+ 12 · 2%
Store currencies
USD 274 EUR 185 GBP 29 IDR 19 VND 15 CAD 14 PLN 14 RUB 14

Among stores with pricing data, the most common price range is Under $25. The average is higher at $173 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (52%), Instagram (44%), Twitter / X (18%).

Facebook
52%
Instagram
44%
Twitter / X
18%
YouTube
13%
TikTok
6%
LinkedIn
5%
Pinterest
4%

Social media adoption is strong at 61%, and 1% of stores run Meta ad campaigns. That's 17 percentage points above the WooCommerce average of 44%.

Marketing & analytics tools

Google Analytics (33%), Google Tag Manager (16%), Facebook Pixel (13%).

Google Analytics
33%
Google Tag Manager
16%
Facebook Pixel
13%
Google Ads
8%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

304 products $38 avg
Antiques & Collectibles souvenirs collectibles
5 products $29 avg
Celebrations & Gifts souvenirs gift items
163 products $39 avg
Celebrations & Gifts Books & Literature gift items souvenirs
9 products $21 avg
Arts & Entertainment aquatic expo merchandise
10 products $24 avg
Arts & Entertainment merchandise branded products
87 products $22 avg
Apparel & Accessories Arts & Entertainment beachwear souvenirs
Shrimperstrust United Kingdom
141 products $56 avg
Arts & Entertainment Celebrations & Gifts souvenirs membership
68 products $9 avg
Celebrations & Gifts local-products gift-sets
401 products $69 avg
Apparel & Accessories Celebrations & Gifts fashion accessories gift shop
38 products $9 avg
Celebrations & Gifts souvenirs gifts
12 products $96 avg
Home & Garden home decor kitchen

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FAQ

How many WooCommerce Souvenirs stores are there?

We currently track 741 active WooCommerce stores in the Souvenirs segment.

Are WooCommerce Souvenirs stores growing?

Yes. In the last 30 days, 172 new stores were indexed in the Souvenirs segment, showing a 23% monthly growth rate.

What is the average product price in WooCommerce Souvenirs stores?

Among stores with pricing data, the average listed price is about $173, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.