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WooCommerce topic analytics
Topic
Updated Apr 27, 2026
WooCommerce

230 WooCommerce Subscription services Stores: Stats & Market Data (2026)

230 active WooCommerce stores fall into the Subscription services segment, with 36 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Software, Business & Industrial, Electronics. 42% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

42%
Social media
3%
Meta ads
55%
Contact info
Total Stores
230
Active WooCommerce stores
New (30d)
36
Newly added in the last 30 days
Avg. Products
17
Among 230 stores with catalog data
Avg. Price
$524
Among 225 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

33 16 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

36 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 143 · 62%
10-49 70 · 30%
50-199 16 · 7%
200-999 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
58% coverage
Business & Industrial
9% coverage
Electronics
8% coverage
Education & Courses
7% coverage
Apparel & Accessories
1% coverage
Arts & Entertainment
1% coverage
Food & Beverages
1% coverage
Health
1% coverage
Celebrations & Gifts
1% coverage
Adult
0% coverage
Books & Literature
0% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 17 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,086. The strongest country concentrations are Brazil, Bangladesh, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 77 · 34%
$25-$49 30 · 13%
$50-$99 46 · 20%
$100-$199 26 · 12%
$200-$499 27 · 12%
$500+ 19 · 8%
Store currencies
USD 97 EUR 34 BRL 23 BDT 13 AUD 9 GBP 7 INR 7 COP 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $524 because some stores price much higher, pulling it up. That's above the WooCommerce average of $419.

Social media platforms

Facebook (35%), Instagram (25%), Twitter / X (16%).

Facebook
35%
Instagram
25%
Twitter / X
16%
YouTube
11%
LinkedIn
9%
TikTok
1%

About 42% of stores maintain social media profiles and 3% run Meta ads — moderate marketing investment overall. That's 16 percentage points below the WooCommerce average of 58%.

Marketing & analytics tools

Google Analytics (19%), Google Tag Manager (13%), Facebook Pixel (10%).

Google Analytics
19%
Google Tag Manager
13%
Facebook Pixel
10%
Google Ads
5%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

47 products $26 avg
Software Electronics software keys game accounts
79 products $9 avg
Software subscription services digital platforms
10 products $54 avg
Software trading software subscription services
20 products $24 avg
Electronics subscription services tv receivers
5 products $17 avg
Business & Industrial subscription services financial solutions
159 products $7 avg
12 products $72 avg
Gecko Track United Kingdom
7 products $86 avg
15 products $2 avg
Software digital products software services
9 products $17 avg
Electronics tv plans subscription services
8 products $229 avg
Software subscription services software as a service

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FAQ

How many WooCommerce Subscription services stores are there?

We currently track 230 active WooCommerce stores in the Subscription services segment.

Are WooCommerce Subscription services stores growing?

Yes. In the last 30 days, 36 new stores were indexed in the Subscription services segment, showing a 16% monthly growth rate.

What is the average product price in WooCommerce Subscription services stores?

Among stores with pricing data, the average listed price is about $524, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.