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Topic
Updated May 18, 2026
WooCommerce

263 WooCommerce Travel essentials Stores: Stats & Market Data (2026)

263 active WooCommerce stores fall into the Travel essentials segment, with 142 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Travel, Sporting Goods, Home & Garden. 30% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

30%
Social media
2%
Meta ads
48%
Contact info
Total Stores
263
Active WooCommerce stores
New (30d)
142
Newly added in the last 30 days
Avg. Products
1,325
Among 263 stores with catalog data
Avg. Price
$107
Among 243 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

73 36 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

142 new stores were added in the past 30 days — 54% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 59 · 22%
10-49 107 · 41%
50-199 29 · 11%
200-999 37 · 14%
1k-4.9k 22 · 8%
5k+ 9 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Travel
87% coverage
Sporting Goods
19% coverage
Home & Garden
16% coverage
Apparel & Accessories
12% coverage
Electronics
9% coverage
Beauty & Cosmetics
5% coverage
Celebrations & Gifts
5% coverage
Health
3% coverage
Office Supplies
3% coverage
Baby & Kids
2% coverage
Food & Beverages
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,325 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,383. The strongest country concentrations are United Kingdom, India, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 93 · 38%
$25-$49 66 · 27%
$50-$99 43 · 18%
$100-$199 15 · 6%
$200-$499 12 · 5%
$500+ 14 · 6%
Store currencies
USD 116 EUR 74 GBP 17 INR 10 PLN 5 AUD 3 TWD 3 ZAR 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $107 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (25%), Instagram (24%), YouTube (8%).

Facebook
25%
Instagram
24%
YouTube
8%
Twitter / X
7%
TikTok
4%
LinkedIn
4%
Pinterest
2%

About 30% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 17 percentage points below the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (16%), Google Tag Manager (8%), Facebook Pixel (7%).

Google Analytics
16%
Google Tag Manager
8%
Facebook Pixel
7%
Google Ads
5%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

7 products $115 avg
Travel travel store trip accessories
DownPower 羽絨睡袋專業 Taiwan (Province of China)
17 products $195 avg 10 ads
Sporting Goods Travel sleeping bag camping gear
15 products $22 avg
Travel travel accessories airport products
10 products $56 avg
Travel travel essentials trip accessories
7 products $84 avg
Travel cruise travel travel essentials
33 products $7 avg
Travel travel essentials trip accessories
195 products $24 avg
Travel travel accessories travel gear
13 products $38 avg
Travel casual travel gear travel essentials
24 products $266 avg
Travel travel gear luggage bags
30 products $16 avg
Travel travel essentials travel gear
65 products $15 avg
Apparel & Accessories Home & Garden Travel branded merchandise personalized gifts
76 products $39 avg
Home & Garden Apparel & Accessories Sporting Goods camping gear outdoor equipment

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FAQ

How many WooCommerce Travel essentials stores are there?

We currently track 263 active WooCommerce stores in the Travel essentials segment.

Are WooCommerce Travel essentials stores growing?

Yes. In the last 30 days, 142 new stores were indexed in the Travel essentials segment, showing a 54% monthly growth rate.

What is the average product price in WooCommerce Travel essentials stores?

Among stores with pricing data, the average listed price is about $107, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.