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WooCommerce topic analytics
Topic
Updated May 25, 2026
WooCommerce

137 WooCommerce Winter Stores: Stats & Market Data (2026)

137 active WooCommerce stores fall into the Winter segment, with 16 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Celebrations & Gifts. 63% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

63%
Social media
1%
Meta ads
61%
Contact info
Total Stores
137
Active WooCommerce stores
New (30d)
16
Newly added in the last 30 days
Avg. Products
703
Among 137 stores with catalog data
Avg. Price
$76
Among 129 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

21 10 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

16 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the WooCommerce average of 43%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7 · 5%
10-49 53 · 39%
50-199 44 · 32%
200-999 24 · 18%
1k-4.9k 8 · 6%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
63% coverage
Home & Garden
8% coverage
Celebrations & Gifts
7% coverage
Arts & Entertainment
5% coverage
Food & Beverages
5% coverage
Baby & Kids
4% coverage
Toys & Games
4% coverage
Travel
3% coverage
Sporting Goods
2% coverage
Beauty & Cosmetics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 703 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,497. The strongest country concentrations are Bangladesh, Germany, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 48 · 37%
$25-$49 38 · 29%
$50-$99 17 · 13%
$100-$199 20 · 16%
$200-$499 3 · 2%
$500+ 3 · 2%
Store currencies
USD 48 EUR 31 BDT 11 GBP 7 PKR 6 KWD 5 EGP 4 ILS 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $76 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (50%), Facebook (47%), YouTube (9%).

Instagram
50%
Facebook
47%
YouTube
9%
Twitter / X
8%
LinkedIn
7%
TikTok
7%
Pinterest
4%

Social media adoption is strong at 63%, and 1% of stores run Meta ad campaigns. That's 20 percentage points above the WooCommerce average of 43%.

Marketing & analytics tools

Google Analytics (23%), Facebook Pixel (20%), Google Tag Manager (17%).

Google Analytics
23%
Facebook Pixel
20%
Google Tag Manager
17%
Google Ads
7%
Pinterest Pixel
2%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

270 products $18 avg
Apparel & Accessories summer winter
Home - Da Fairy United Kingdom
415 products $88 avg
Apparel & Accessories fashion dresses
258 products $140 avg
Apparel & Accessories kids bridal
5 products $25 avg
Apparel & Accessories clothing fashion
95 products $28 avg
Apparel & Accessories jambières fashion
24 products $131 avg
Baby & Kids kids summer
12 products $35 avg
Food & Beverages organic fruits
Jawsam United Kingdom
43 products $56 avg
Animals & Pet Supplies Baby & Kids Apparel & Accessories pets kids
18 products $103 avg
Home & Garden beach winter
63 products $22 avg
Celebrations & Gifts passover summer

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FAQ

How many WooCommerce Winter stores are there?

We currently track 137 active WooCommerce stores in the Winter segment.

Are WooCommerce Winter stores growing?

Yes. In the last 30 days, 16 new stores were indexed in the Winter segment, showing a 12% monthly growth rate.

What is the average product price in WooCommerce Winter stores?

Among stores with pricing data, the average listed price is about $76, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.