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Shopify subcategory analytics
Subcategory
Updated Apr 6, 2026
Shopify

5,704 Shopify Party Supplies Stores: Stats & Market Data (2026)

5,704 active Shopify stores fall into the Party Supplies segment, with 205 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Apparel & Accessories. 73% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

73%
Social media
6%
Meta ads
59%
Contact info
Total Stores
5,704
Active Shopify stores
New (30d)
205
Newly added in the last 30 days
Avg. Products
871
Among 5,540 stores with catalog data
Avg. Price
$84
Among 5,457 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

232 116 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

205 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 668 · 12%
10-49 1,217 · 22%
50-199 1,423 · 26%
200-999 1,337 · 24%
1k-4.9k 674 · 12%
5k+ 221 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Home & Garden
7% coverage
Apparel & Accessories
5% coverage
Toys & Games
3% coverage
Arts & Entertainment
3% coverage
Food & Beverages
1% coverage
Baby & Kids
1% coverage
Office Supplies
1% coverage
Electronics
1% coverage
Wedding
1% coverage
Books & Literature 21 Education & Courses 14

Among stores with catalog data, the 50-199 product range is most common. The average is 871 products per store. That's larger than the Shopify average of 452. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,753 · 50%
$25-$49 1,220 · 22%
$50-$99 625 · 11%
$100-$199 424 · 8%
$200-$499 309 · 6%
$500+ 126 · 2%
Store currencies
USD 3,068 EUR 593 GBP 491 AUD 385 CAD 284 INR 148 MXN 108 NZD 70

Among stores with pricing data, the most common price range is Under $25. The average is higher at $84 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Infinite Product Options, Klaviyo: Email Marketing & SMS, Printful: Print on Demand.

Social media platforms

Instagram (67%), Facebook (56%), TikTok (19%).

Instagram
67%
Facebook
56%
TikTok
19%
Pinterest
17%
YouTube
13%
Twitter / X
10%
LinkedIn
2%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 6% run Meta ads. That's 7 percentage points above the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (38%), Google Tag Manager (10%), Google Ads (5%).

Google Analytics
38%
Google Tag Manager
10%
Google Ads
5%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Craft.

Dawn 25% Debut 7% Craft 3% Horizon 3% Impulse 3% Refresh 3% Studio 2% Sense 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

801 products $734 avg 30 ads
Arts & Entertainment Celebrations & Gifts backdrops printing Hulk Contact Form Builder
211 products $107 avg 1 ads
Celebrations & Gifts wedding confetti biodegradable confetti Bundler ‑ Product Bundles App Infinite Product Options
17 products $1 avg 7 ads
Celebrations & Gifts custom party decorations personalized party decor
386 products $2 avg 5 ads
Celebrations & Gifts gift wrapping paper poster prints UpPromote Affiliate Marketing
2,057 products $3 avg 2 ads
Celebrations & Gifts Toys & Games Office Supplies party supplies kids toys Loox: Product Reviews App & AI
Happy Life Magic United States
64 products $22 avg 12 ads
Celebrations & Gifts easter decorations spring party supplies
R.H. Boyd United States
1,182 products $17 avg 1 ads
Books & Literature Apparel & Accessories Celebrations & Gifts vbs supplies church books Lucky Orange Heatmaps & Replay Printful: Print on Demand
31 products $18 avg 5 ads
Beauty & Cosmetics Celebrations & Gifts natural makeup kids kids makeup
34 products $113 avg 26 ads
Celebrations & Gifts gift wrapping paper wrapping paper rolls
163 products $92 avg 5 ads
Food & Beverages Celebrations & Gifts mini dessert catering wedding dessert catering
Hey Jen Brannen United States
6 products $26 avg 121 ads
Celebrations & Gifts themed party decorations birthday celebration supplies
1,154 products $673 avg 7 ads
Celebrations & Gifts custom printed event backdrops wedding backdrop decorations Loox: Product Reviews App & AI Omnisend Email Marketing & SMS

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FAQ

How many Shopify Party Supplies stores are there?

We currently track 5,704 active Shopify stores in the Party Supplies segment.

Are Shopify Party Supplies stores growing?

Yes. In the last 30 days, 205 new stores were indexed in the Party Supplies segment, showing a 4% monthly growth rate.

What is the average product price in Shopify Party Supplies stores?

Among stores with pricing data, the average listed price is about $84, with the most common pricing band at Under $25.

What apps are most popular for Shopify Party Supplies stores?

The top apps are Infinite Product Options, Klaviyo: Email Marketing & SMS, Printful: Print on Demand. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.