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Updated Apr 6, 2026
Shopify

3,789 Shopify Stores in Morocco: Stats & Trends (2026)

We track 3,789 active Shopify stores in Morocco, with 626 newly added in the last 30 days (17% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Home & Garden. 49% maintain social media profiles — Instagram leads — and 19% run Meta ad campaigns.

49%
Social media
19%
Meta ads
41%
Contact info
Total Stores
3,789
Active Shopify stores
New (30d)
626
Newly added in the last 30 days
Avg. Products
155
Among 3,643 stores with catalog data
Avg. Price
$145
Among 3,637 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

598 299 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

626 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 7%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,352 · 37%
10-49 1,113 · 31%
50-199 676 · 19%
200-999 395 · 11%
1k-4.9k 95 · 3%
5k+ 12 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
33% coverage
Beauty & Cosmetics
14% coverage
Home & Garden
12% coverage
Electronics
8% coverage
Health
6% coverage
Jewelry & Watches
5% coverage
Arts & Entertainment
4% coverage
Food & Beverages
3% coverage
Hardware
2% coverage
Furniture
2% coverage
Baby & Kids
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 155 because some stores carry much larger inventories. That's smaller than the Shopify average of 452. The most popular store categories in this market are Apparel & Accessories, Beauty & Cosmetics, Home & Garden.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,265 · 35%
$25-$49 1,452 · 40%
$50-$99 457 · 13%
$100-$199 231 · 6%
$200-$499 135 · 4%
$500+ 97 · 3%
Store currencies
MAD 2,878 USD 412 EUR 123 XAF 47 XOF 41 GBP 29 SAR 27 TZS 20

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $145 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Loox: Product Reviews App & AI, Bundler ‑ Product Bundles App, Pop Convert ‑ Pop Ups, Banners.

Social media platforms

Instagram (43%), Facebook (29%), TikTok (17%).

Instagram
43%
Facebook
29%
TikTok
17%
YouTube
6%
Twitter / X
2%
Pinterest
2%
LinkedIn
1%

About 49% of stores maintain social media profiles and 19% run Meta ads — moderate marketing investment overall. That's 17 percentage points below the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (15%), TikTok Pixel (12%), Facebook Pixel (7%).

Google Analytics
15%
TikTok Pixel
12%
Facebook Pixel
7%
Google Tag Manager
6%
Google Ads
3%

Popular themes

The most used are Dawn, Horizon, Sense.

Dawn 22% Horizon 15% Sense 5% Shrine Pro 5% Refresh 3% Solution Express 2% Debut 2% Shrine 2%

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Geographic breakdown

Province and city-level distribution within Morocco

Top provinces / states
Province Stores Share
England 81 2%
Wyoming 33 1%
California 30 1%
Alabama 16 0%
New York 16 0%
Florida 15 0%
New Mexico 14 0%
South Carolina 12 0%
Georgia 10 0%
Top cities
City Stores Share
Casablanca 871 23%
Casablanca 161 4%
Rabat 144 4%
Agadir 111 3%
Marrakech 99 3%
Casablanca 94 2%
Tanger 69 2%
London 49 1%
Marrakech 45 1%
Top shipping destinations
Morocco · 3,402 United States · 2,318 France · 2,251 United Kingdom · 2,243 Canada · 2,240 Germany · 2,235 Belgium · 2,234 Italy · 2,233 Spain · 2,229 Netherlands · 2,229

Representative stores

A varied sample — weighted by data completeness, refreshed daily

2,467 products $88 avg 3 ads
Home & Garden decorative art canvas print
551 products $210 avg 2 ads
Electronics eyewear glasses
DipVerse Morocco
17 products $50 avg 1 ads
Apparel & Accessories luxury shoes designer footwear
2,664 products $23 avg 1 ads
Home & Garden decor home decor Avada AI SEO Image Optimizer Unlimited Bundles & Discounts
soundframe Morocco
402 products $19 avg 4 ads
Arts & Entertainment music musical-instruments PC ‑ Custom Product Options
MARQUETTA Morocco
139 products $29 avg 4 ads
Apparel & Accessories fashion clothing
awanidarna Morocco
5 products $24 avg 7 ads
Home & Garden appliance kitchen
380 products $28 avg 6 ads
Beauty & Cosmetics beauty cosmetics
2,535 products $15 avg 67 ads
Books & Literature english books self development books Searchanise Search & Filter
Postry Morocco
63 products $18 avg 7 ads
Home & Garden wall art posters
49 products $56 avg 18 ads
Apparel & Accessories shoes online fashion footwear store
9 products $30 avg 1 ads
Apparel & Accessories tracksuit clothing store

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FAQ

How many Shopify stores are in Morocco?

Our database tracks 3,789 active Shopify stores in Morocco.

How fast is the Morocco Shopify market growing?

In the past 30 days, 626 new Shopify stores were indexed in Morocco, reflecting a 17% monthly growth rate.

What is the average catalog size for Morocco Shopify stores?

Among Shopify stores in Morocco with catalog data, the average is about 155 products. The most common catalog size range is 1-9.

What are the most popular apps among Morocco Shopify stores?

The top apps are Loox: Product Reviews App & AI, Bundler ‑ Product Bundles App, Pop Convert ‑ Pop Ups, Banners. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.