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Updated Apr 6, 2026
Shopify

2,516 Shopify Stores in Thailand: Stats & Trends (2026)

We track 2,516 active Shopify stores in Thailand, with 68 newly added in the last 30 days (3% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 70% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

70%
Social media
5%
Meta ads
58%
Contact info
Total Stores
2,516
Active Shopify stores
New (30d)
68
Newly added in the last 30 days
Avg. Products
501
Among 2,381 stores with catalog data
Avg. Price
$351
Among 2,349 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

68 34 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

68 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 7%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 420 · 18%
10-49 676 · 28%
50-199 666 · 28%
200-999 430 · 18%
1k-4.9k 147 · 6%
5k+ 42 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
30% coverage
Home & Garden
9% coverage
Beauty & Cosmetics
8% coverage
Arts & Entertainment
8% coverage
Food & Beverages
8% coverage
Jewelry & Watches
6% coverage
Electronics
5% coverage
Health
4% coverage
Celebrations & Gifts
3% coverage
Toys & Games
2% coverage
Hardware
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 501 because some stores carry much larger inventories. That's larger than the Shopify average of 452. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 660 · 28%
$25-$49 650 · 28%
$50-$99 409 · 17%
$100-$199 249 · 11%
$200-$499 195 · 8%
$500+ 186 · 8%
Store currencies
USD 986 THB 929 EUR 155 GBP 93 CAD 71 AUD 52 INR 33 JPY 17

Among stores with pricing data, the most common price range is Under $25. The average is higher at $351 because some stores price much higher, pulling it up. That's above the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI.

Social media platforms

Instagram (60%), Facebook (57%), YouTube (21%).

Instagram
60%
Facebook
57%
YouTube
21%
TikTok
17%
Twitter / X
13%
Pinterest
8%
LinkedIn
3%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 5% run Meta ads.

Marketing & analytics tools

Google Analytics (34%), Google Tag Manager (14%), Google Ads (5%).

Google Analytics
34%
Google Tag Manager
14%
Google Ads
5%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 18% Debut 12% Horizon 3% Prestige 3% Impulse 2% Venture 2% Refresh 2% Minimal 2%

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Geographic breakdown

Province and city-level distribution within Thailand

Top provinces / states
Province Stores Share
Bangkok 615 24%
California 146 6%
England 99 4%
Florida 74 3%
New York 66 3%
Texas 51 2%
Nonthaburi 49 2%
Ontario 49 2%
Samut Prakan 42 2%
Top cities
City Stores Share
Bangkok 182 7%
Krung Thep Maha Nakhon 114 5%
London 26 1%
Singapore 22 1%
New York 20 1%
กรุงเทพมหานคร 17 1%
Bangkok 15 1%
Los Angeles 14 1%
Phuket 14 1%
Top shipping destinations
United States · 1,468 Thailand · 1,336 United Kingdom · 1,011 Canada · 996 France · 949 Italy · 948 Netherlands · 945 Germany · 944 Spain · 942

Representative stores

A varied sample — weighted by data completeness, refreshed daily

2,153 products $3 avg 3 ads
Apparel & Accessories kids fashion children's clothing Vimotia Shoppable Videos & UGC
445 products $52 avg 4 ads
Apparel & Accessories fitflop shoes mens sandals Avada AI SEO Image Optimizer
84 products $21 avg 11 ads
Electronics smartphone case phone accessories Pop Convert ‑ Pop Ups, Banners
DRINKZUZA Thailand
6 products $13 avg 6 ads
Food & Beverages sparkling water zero sugar Seal Subscriptions App
38 products $102 avg 1 ads
Apparel & Accessories womens clothing online lightweight summer dresses
416 products $366 avg 1 ads
Apparel & Accessories rucksack daypack
1,242 products $13 avg 1 ads
Food & Beverages grocery store food shopping Loox: Product Reviews App & AI
33 products $70 avg 1 ads
Home & Garden scents diffusers Seal Subscriptions App
21 products $9 avg 7 ads
Home & Garden Baby & Kids knitting patterns crochet patterns
ALVINASTER Thailand
79 products $67 avg 3 ads
Apparel & Accessories mens fashion menswear
9 products $123 avg 1 ads
Apparel & Accessories men's footwear shoe store

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FAQ

How many Shopify stores are in Thailand?

Our database tracks 2,516 active Shopify stores in Thailand.

How fast is the Thailand Shopify market growing?

In the past 30 days, 68 new Shopify stores were indexed in Thailand, reflecting a 3% monthly growth rate.

What is the average catalog size for Thailand Shopify stores?

Among Shopify stores in Thailand with catalog data, the average is about 501 products. The most common catalog size range is 10-49.

What are the most popular apps among Thailand Shopify stores?

The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.