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Topic
Updated Apr 27, 2026
Shopify

198 Shopify Diverse products Stores: Stats & Market Data (2026)

198 active Shopify stores fall into the Diverse products segment, with 35 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Home & Garden, Beauty & Cosmetics, Electronics. 31% maintain social media profiles — Instagram leads — and 21% run Meta ad campaigns.

31%
Social media
21%
Meta ads
51%
Contact info
Total Stores
198
Active Shopify stores
New (30d)
35
Newly added in the last 30 days
Avg. Products
992
Among 195 stores with catalog data
Avg. Price
$175
Among 195 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

34 17 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

35 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 19 · 10%
10-49 74 · 38%
50-199 62 · 32%
200-999 21 · 11%
1k-4.9k 10 · 5%
5k+ 9 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
69% coverage
Beauty & Cosmetics
40% coverage
Electronics
24% coverage
Apparel & Accessories
23% coverage
Toys & Games
16% coverage
Baby & Kids
15% coverage
Health
14% coverage
Food & Beverages
5% coverage
Sporting Goods
5% coverage
Hardware
4% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 992 because some stores carry much larger inventories. That's larger than the Shopify average of 446. The strongest country concentrations are Colombia, United States, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 67 · 34%
$25-$49 110 · 56%
$50-$99 12 · 6%
$100-$199 4 · 2%
$500+ 2 · 1%
Store currencies
COP 45 USD 39 INR 17 EUR 16 CLP 15 AED 7 BRL 6 MXN 6

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $175 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Loox ‑ Product Reviews App, Hextom: Upsell Sales Boost, Printful: Print on Demand.

Social media platforms

Instagram (25%), Facebook (23%), TikTok (8%).

Instagram
25%
Facebook
23%
TikTok
8%
YouTube
7%
Twitter / X
4%
Pinterest
2%
LinkedIn
1%

About 31% of stores maintain social media profiles and 21% run Meta ads — moderate marketing investment overall. That's 30 percentage points below the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (15%), Facebook Pixel (9%), Google Tag Manager (8%).

Google Analytics
15%
Facebook Pixel
9%
Google Tag Manager
8%
TikTok Pixel
7%
Google Ads
5%

Popular themes

The most used are Dawn, Horizon, Shrine Pro.

Dawn 21% Horizon 14% Shrine Pro 7% Debutify 4% Custom Ecom With Michael 3% Kalles 3% Refresh 3% Trade 3%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

Menterverse United States
969 products $31 avg 3 ads
Home & Garden Toys & Games Baby & Kids diverse products kitchenware CJdropshipping: Much Faster Printful: Print on Demand
6 products $6 avg 1 ads
Mi tienda Colombia
25 products $21 avg 3 ads
Home & Garden Beauty & Cosmetics Health multifunctional store diverse products
Mi tienda Colombia
14 products $24 avg 4 ads
Baby & Kids Home & Garden Beauty & Cosmetics multi-category diverse-products
61 products $38 avg 3 ads
Baby & Kids Apparel & Accessories Home & Garden online-store multicategory
27 products $22 avg
Home & Garden Apparel & Accessories online shopping diverse products Judge.me Checkout Comments Infinite Product Options
Mi tienda Honduras
58 products $33 avg 13 ads
Home & Garden Beauty & Cosmetics Health multi-category general-store
164 products $63 avg
Books & Literature Food & Beverages Jewelry & Watches online shopping diverse products
263 products $22 avg
Home & Garden Health online shopping diverse products
Starlight Emporium United States
49 products $31 avg
Home & Garden general store diverse products
26 products $29 avg 7 ads
Health Home & Garden quick purchase secure delivery

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FAQ

How many Shopify Diverse products stores are there?

We currently track 198 active Shopify stores in the Diverse products segment.

Are Shopify Diverse products stores growing?

Yes. In the last 30 days, 35 new stores were indexed in the Diverse products segment, showing a 18% monthly growth rate.

What is the average product price in Shopify Diverse products stores?

Among stores with pricing data, the average listed price is about $175, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Diverse products stores?

The top apps are Loox ‑ Product Reviews App, Hextom: Upsell Sales Boost, Printful: Print on Demand. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.