5,837 Shopify Fashion store Stores: Stats & Market Data (2026)
5,837 active Shopify stores fall into the Fashion store segment, with 913 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 66% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
913 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Electronics 27 Toys & Games 21 Baby & Kids 10 Books & Literature 8 Animals & Pet Supplies 7 Food & Beverages 4Among stores with catalog data, the 50-199 product range is most common. The average is 671 products per store. That's larger than the Shopify average of 440. The strongest country concentrations are United States, India, United Kingdom.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $105 because some stores price much higher, pulling it up. That's below the Shopify average of $217.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App.
Marketing & analytics tools
Google Analytics (30%), Google Tag Manager (8%), Google Ads (3%).
Popular themes
The most used are Dawn, Horizon, Impulse.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
SK: WhatsApp Chat Button
Shiprocket: eCommerce Shipping
Snapchat Ads
Klaviyo: Email Marketing & SMS
Okendo: Reviews & Loyalty
Shopify Inbox
Klaviyo: Email Marketing & SMS
Kaching Bundles App & Upsells
CK: Abandoned cart on WhatsApp
Consentmo GDPR Compliance
Judge.me Product Reviews App
Rise Gift Cards & Store Credit
Klaviyo: Email Marketing & SMS
Snapchat Ads
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Start Free TrialFAQ
How many Shopify Fashion store stores are there?
We currently track 5,837 active Shopify stores in the Fashion store segment.
Are Shopify Fashion store stores growing?
Yes. In the last 30 days, 913 new stores were indexed in the Fashion store segment, showing a 16% monthly growth rate.
What is the average product price in Shopify Fashion store stores?
Among stores with pricing data, the average listed price is about $105, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Fashion store stores?
The top apps are Klaviyo: Email Marketing & SMS, Shopify Inbox, Judge.me Product Reviews App. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (62%), Facebook (42%), TikTok (19%).
Social media adoption is strong at 66%, and 8% of stores run Meta ad campaigns. That's 7 percentage points above the Shopify average of 59%.