231 Shopify Merino wool Stores: Stats & Market Data (2026)
231 active Shopify stores fall into the Merino wool segment, with 36 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $100-$199 range. The leading categories are Apparel & Accessories, Baby & Kids, Arts & Entertainment. 83% maintain social media profiles — Instagram leads — and 16% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
36 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 28%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Beauty & Cosmetics 1 Celebrations & Gifts 1 Food & Beverages 1 Health 1 Jewelry & Watches 1 Toys & Games 1 Travel 1Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 155 because some stores carry much larger inventories. That's smaller than the Shopify average of 435. The strongest country concentrations are United States, Australia, United Kingdom.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, prices skew higher — the most common range is $100-$199, and the average listed price is $99. That's below the Shopify average of $217.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.
Marketing & analytics tools
Google Analytics (57%), Google Tag Manager (18%), Google Ads (5%).
Popular themes
The most used are Dawn, Impulse, Prestige.
Need store-level data?
Export emails, social profiles, and tech stacks for every store in this segment.
Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
Judge.me Product Reviews App
Kiwi Size Chart & Recommender
Instafeed ‑ Instagram Feed
Judge.me Product Reviews App
Simprosys Google Shopping Feed
Kiwi Size Chart & Recommender
UpPromote Affiliate Marketing
UpPromote Affiliate Marketing
Afterpay On‑Site Messaging
BEAST Currency Converter
Judge.me Product Reviews App
Yotpo: Loyalty Rewards Program
Yotpo: Product Reviews App
Sherpas: Smart SEO
Trustpilot Reviews
Pandectes GDPR Compliance
Klaviyo: Email Marketing & SMS
Privy ‑ Email, SMS & Pop Ups
Recharge Subscriptions App
Want the full dataset?
Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.
Start Free TrialFAQ
How many Shopify Merino wool stores are there?
We currently track 231 active Shopify stores in the Merino wool segment.
Are Shopify Merino wool stores growing?
Yes. In the last 30 days, 36 new stores were indexed in the Merino wool segment, showing a 16% monthly growth rate.
What is the average product price in Shopify Merino wool stores?
Among stores with pricing data, the average listed price is about $99, with the most common pricing band at $100-$199.
What apps are most popular for Shopify Merino wool stores?
The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (82%), Facebook (64%), YouTube (19%).
Social media engagement is exceptionally high: 83% of stores maintain social profiles and 16% run Meta ads. That's 25 percentage points above the Shopify average of 58%.