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Topic
Updated May 4, 2026
Shopify

297 Shopify Optical store Stores: Stats & Market Data (2026)

297 active Shopify stores fall into the Optical store segment, with 57 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $100-$199 range. The leading categories are Apparel & Accessories, Electronics, Health. 73% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

73%
Social media
6%
Meta ads
66%
Contact info
Total Stores
297
Active Shopify stores
New (30d)
57
Newly added in the last 30 days
Avg. Products
1,347
Among 285 stores with catalog data
Avg. Price
$196
Among 280 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

43 21 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

57 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 28%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 19 · 7%
10-49 39 · 14%
50-199 74 · 26%
200-999 102 · 36%
1k-4.9k 36 · 13%
5k+ 15 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
60% coverage
Electronics
13% coverage
Health
11% coverage
Home & Garden
6% coverage
Beauty & Cosmetics
5% coverage
Arts & Entertainment
1% coverage
Jewelry & Watches
1% coverage
General Merchandise
0% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 1,347 products per store. That's larger than the Shopify average of 436. The strongest country concentrations are United States, Italy, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 24 · 9%
$25-$49 37 · 13%
$50-$99 47 · 17%
$100-$199 78 · 28%
$200-$499 76 · 27%
$500+ 18 · 6%
Store currencies
EUR 76 USD 58 CAD 19 MXN 17 BRL 14 COP 14 INR 12 GBP 10

Among stores with pricing data, prices skew higher — the most common range is $100-$199, and the average listed price is $196. That's below the Shopify average of $216.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Pop Convert ‑ Pop Ups, Banners, Variant Option Product Options.

Social media platforms

Instagram (69%), Facebook (61%), YouTube (14%).

Instagram
69%
Facebook
61%
YouTube
14%
TikTok
13%
Twitter / X
7%
LinkedIn
6%
Pinterest
3%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 6% run Meta ads. That's 15 percentage points above the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (42%), Google Tag Manager (21%), Facebook Pixel (5%).

Google Analytics
42%
Google Tag Manager
21%
Facebook Pixel
5%
Google Ads
5%
TikTok Pixel
2%

Popular themes

The most used are Dawn, Prestige, Debut.

Dawn 19% Prestige 6% Debut 4% Horizon 4% Symmetry 4% Impulse 2% Ella 2% Empire 2%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

27 products $30 avg 1 ads
Health eyewear glasses
48 products $68 avg 2 ads
Health eye care eye health products Klaviyo: Email Marketing & SMS
1,725 products $179 avg
Electronics eyewear glasses Poptin Exit Popup Email Pop Up Variant Option Product Options
735 products $178 avg
Apparel & Accessories designer glasses optical store
1,435 products $55 avg
Apparel & Accessories eyewear glasses store optical store
137 products $30 avg
Health contact lenses eye care Smile: Loyalty Program Rewards Weglot: AI & Human Translate
119 products $27 avg 4 ads
Home & Garden vision care eyewear
148 products $25 avg
eyewear optical store UpPromote Affiliate Marketing
372 products $190 avg
Beauty & Cosmetics eyewear glasses
25 products $35 avg
Apparel & Accessories eyewear store sunglasses portugal
2,528 products $19 avg
Apparel & Accessories buy eyeglasses online sunglasses for sale
VIA EYEWEAR Hong Kong
9 products $160 avg
Apparel & Accessories eyewear store glasses shop Hextom: Quick Announcement Bar

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FAQ

How many Shopify Optical store stores are there?

We currently track 297 active Shopify stores in the Optical store segment.

Are Shopify Optical store stores growing?

Yes. In the last 30 days, 57 new stores were indexed in the Optical store segment, showing a 19% monthly growth rate.

What is the average product price in Shopify Optical store stores?

Among stores with pricing data, the average listed price is about $196, with the most common pricing band at $100-$199.

What apps are most popular for Shopify Optical store stores?

The top apps are Klaviyo: Email Marketing & SMS, Pop Convert ‑ Pop Ups, Banners, Variant Option Product Options. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.