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Topic
Updated Apr 6, 2026
Shopify

119 Shopify Performance nutrition Stores: Stats & Market Data (2026)

119 active Shopify stores fall into the Performance nutrition segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Health, Food & Beverages, Sporting Goods. 79% maintain social media profiles — Instagram leads — and 16% run Meta ad campaigns.

79%
Social media
16%
Meta ads
54%
Contact info
Total Stores
119
Active Shopify stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
56
Among 117 stores with catalog data
Avg. Price
$62
Among 117 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

11 5 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

6 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 39 · 33%
10-49 51 · 44%
50-199 18 · 15%
200-999 9 · 8%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
74% coverage
Food & Beverages
34% coverage
Sporting Goods
7% coverage
Apparel & Accessories
4% coverage
Beauty & Cosmetics
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 56 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, Australia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 18 · 15%
$25-$49 62 · 53%
$50-$99 30 · 26%
$100-$199 6 · 5%
$500+ 1 · 1%
Store currencies
USD 56 EUR 15 GBP 13 AUD 11 CAD 6 AED 3 ZAR 3 INR 2

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $62 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing, Seal Subscriptions App.

Social media platforms

Instagram (77%), Facebook (60%), TikTok (32%).

Instagram
77%
Facebook
60%
TikTok
32%
YouTube
21%
Twitter / X
12%
LinkedIn
9%
Pinterest
5%

Social media engagement is exceptionally high: 79% of stores maintain social profiles and 16% run Meta ads. That's 13 percentage points above the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (58%), Google Tag Manager (18%), Facebook Pixel (4%).

Google Analytics
58%
Google Tag Manager
18%
Facebook Pixel
4%
Google Ads
3%
TikTok Pixel
2%

Popular themes

The most used are Dawn, Horizon, Impact.

Dawn 18% Horizon 5% Impact 4% Alchemy 3% Prestige 3% Savor 3% Taste 3% Broadcast 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

40 products $53 avg 1 ads
Health health supplements protein powders
Wilderness Athlete United States
120 products $156 avg 18 ads
Sporting Goods hydration supplements energy supplements Hulk Contact Form Builder
172 products $35 avg 4 ads
Food & Beverages energy products hydration Klaviyo: Email Marketing & SMS
21 products $24 avg
Health sports nutrition endurance fuel
8 products $8 avg
Food & Beverages outdoor supplements hydration powders Hextom: Quick Announcement Bar
52 products $81 avg 15 ads
Food & Beverages performance nutrition sustainable energy
17 products $45 avg 1 ads
Health natural supplements performance nutrition
51 products $31 avg
Food & Beverages Apparel & Accessories sports supplements performance nutrition Rebuy Personalization Engine Seal Subscriptions App
61 products $37 avg
Sporting Goods performance nutrition energy gels
5 products $39 avg
Health muscle building supplements energy drink mix Klaviyo: Email Marketing & SMS Hextom: Quick Announcement Bar
188 products $37 avg
Health sports supplements weight management Hextom: Upsell Sales Boost
42 products $75 avg
Health performance nutrition sports supplements

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FAQ

How many Shopify Performance nutrition stores are there?

We currently track 119 active Shopify stores in the Performance nutrition segment.

Are Shopify Performance nutrition stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Performance nutrition segment, showing a 5% monthly growth rate.

What is the average product price in Shopify Performance nutrition stores?

Among stores with pricing data, the average listed price is about $62, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Performance nutrition stores?

The top apps are Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing, Seal Subscriptions App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.