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Topic
Updated Apr 6, 2026
Shopify

170 Shopify Watersports Stores: Stats & Market Data (2026)

170 active Shopify stores fall into the Watersports segment, with 4 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $500+ range. The leading categories are Sporting Goods, Apparel & Accessories, Toys & Games. 75% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

75%
Social media
9%
Meta ads
68%
Contact info
Total Stores
170
Active Shopify stores
New (30d)
4
Newly added in the last 30 days
Avg. Products
1,172
Among 166 stores with catalog data
Avg. Price
$461
Among 163 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

4 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 7%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 21 · 13%
10-49 29 · 17%
50-199 34 · 20%
200-999 49 · 30%
1k-4.9k 26 · 16%
5k+ 7 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
26% coverage
Apparel & Accessories
6% coverage
Toys & Games
4% coverage
Travel
4% coverage
Arts & Entertainment
2% coverage
Education & Courses
2% coverage
Electronics
2% coverage
Home & Garden
2% coverage
Vehicles & Parts
1% coverage
Celebrations & Gifts
1% coverage
Hardware
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 1,172 products per store. That's larger than the Shopify average of 451. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5 · 3%
$25-$49 16 · 10%
$50-$99 31 · 19%
$100-$199 27 · 17%
$200-$499 38 · 23%
$500+ 46 · 28%
Store currencies
USD 57 EUR 31 GBP 31 CAD 16 AUD 12 NZD 5 AED 4 ZAR 4

Among stores with pricing data, prices skew higher — the most common range is $500+, and the average listed price is $461. That's above the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App, Printful: Print on Demand.

Social media platforms

Instagram (71%), Facebook (65%), YouTube (35%).

Instagram
71%
Facebook
65%
YouTube
35%
TikTok
13%
Twitter / X
8%
Pinterest
4%
LinkedIn
3%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 9% run Meta ads. That's 10 percentage points above the Shopify average of 65%.

Marketing & analytics tools

Google Analytics (58%), Google Tag Manager (15%), Google Ads (8%).

Google Analytics
58%
Google Tag Manager
15%
Google Ads
8%
Facebook Pixel
2%

Popular themes

The most used are Dawn, Ride, Impulse.

Dawn 14% Ride 11% Impulse 8% Motion 5% Debut 4% Venue 4% Venture 3% Warehouse 3%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,711 products $27 avg 1 ads
Toys & Games outdoor toys indoor toys Pop Convert ‑ Pop Ups, Banners
46 products $45 avg
surf surfboard accessories Kiwi Size Chart & Recommender Pop Convert ‑ Pop Ups, Banners
Galey's Marine United States
300 products $404 avg
Sporting Goods watersports wakeboarding
40 products $195 avg
Education & Courses efoil lessons
130 products $299 avg
paddleboards surfboards Avada AI SEO Image Optimizer Lucky Orange Heatmaps & Replay
381 products $169 avg
watersports diving gear MP Size Chart & Size Guide Hulk Contact Form Builder
455 products $787 avg
Sporting Goods kiteboarding watersports
65 products $61 avg
Home & Garden paddleboard outdoor UpPromote Affiliate Marketing Loox: Product Reviews App & AI
950 products $369 avg
skateboards watersports Privy ‑ Email, SMS & Pop Ups
1,551 products $87 avg
Sporting Goods watersports ski Klaviyo: Email Marketing & SMS

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FAQ

How many Shopify Watersports stores are there?

We currently track 170 active Shopify stores in the Watersports segment.

Are Shopify Watersports stores growing?

Yes. In the last 30 days, 4 new stores were indexed in the Watersports segment, showing a 2% monthly growth rate.

What is the average product price in Shopify Watersports stores?

Among stores with pricing data, the average listed price is about $461, with the most common pricing band at $500+.

What apps are most popular for Shopify Watersports stores?

The top apps are Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App, Printful: Print on Demand. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.