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Wix country analytics
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Updated Apr 6, 2026
Wix

5,782 Wix Stores in Japan: Stats & Trends (2026)

We track 5,782 active Wix stores in Japan, with 124 newly added in the last 30 days (2% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Food & Beverages, Home & Garden. 70% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

70%
Social media
1%
Meta ads
97%
Contact info
Total Stores
5,782
Active Wix stores
New (30d)
124
Newly added in the last 30 days
Avg. Products
60
Among 5,203 stores with catalog data
Avg. Price
$292
Among 3,025 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

112 56 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

124 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,037 · 39%
10-49 2,423 · 47%
50-199 513 · 10%
200-999 195 · 4%
1k-4.9k 29 · 1%
5k+ 6 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
14% coverage
Food & Beverages
13% coverage
Home & Garden
12% coverage
Apparel & Accessories
9% coverage
Education & Courses
4% coverage
Beauty & Cosmetics
4% coverage
Health
3% coverage
Jewelry & Watches
2% coverage
Vehicles & Parts
2% coverage
Celebrations & Gifts
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 60 because some stores carry much larger inventories. The most popular store categories in this market are Arts & Entertainment, Food & Beverages, Home & Garden.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,468 · 49%
$25-$49 570 · 19%
$50-$99 352 · 12%
$100-$199 240 · 8%
$200-$499 185 · 6%
$500+ 210 · 7%
Store currencies
JPY 5,667 USD 95 EUR 6 HKD 6 GBP 2 TWD 2 AUD 1 BRL 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $292 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (57%), Facebook (32%), Twitter / X (23%).

Instagram
57%
Facebook
32%
Twitter / X
23%
YouTube
15%
LinkedIn
3%
TikTok
3%
Pinterest
1%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 1% run Meta ads. That's 7 percentage points below the Wix average of 77%.

Marketing & analytics tools

Google Analytics (1%), Google Tag Manager (1%), Google Ads (1%).

Google Analytics
1%
Google Tag Manager
1%
Google Ads
1%
Facebook Pixel
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

15 products $107 avg 2 ads
Arts & Entertainment printmaker collage artist
1,055 products $51 avg 2 ads
Home & Garden imported home decor california imports
209 products $115 avg 1 ads
Celebrations & Gifts flower shop flower delivery
1,503 products $65 avg 1 ads
Arts & Entertainment art gallery
16 products
Home & Garden
97 products $156 avg
Vehicles & Parts motorcycle parts bike customization
12 products
Home & Garden home decor online buy home decor
14 products $23 avg
Baby & Kids baby clothes children accessories
6 products $12 avg
Arts & Entertainment diy robot model-making
14 products $34 avg
Arts & Entertainment digital art photo editing

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FAQ

How many Wix stores are in Japan?

Our database tracks 5,782 active Wix stores in Japan.

How fast is the Japan Wix market growing?

In the past 30 days, 124 new Wix stores were indexed in Japan, reflecting a 2% monthly growth rate.

What is the average catalog size for Japan Wix stores?

Among Wix stores in Japan with catalog data, the average is about 60 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.