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Wix topic analytics
Topic
Updated May 18, 2026
Wix

86 Wix Costumes Stores: Stats & Market Data (2026)

86 active Wix stores fall into the Costumes segment, with 14 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Arts & Entertainment, Celebrations & Gifts. 77% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

77%
Social media
1%
Meta ads
72%
Contact info
Total Stores
86
Active Wix stores
New (30d)
14
Newly added in the last 30 days
Avg. Products
141
Among 86 stores with catalog data
Avg. Price
$218
Among 43 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9 4 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

14 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 31%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 24 · 28%
10-49 21 · 24%
50-199 25 · 29%
200-999 13 · 15%
1k-4.9k 3 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
53% coverage
Arts & Entertainment
26% coverage
Celebrations & Gifts
24% coverage
Toys & Games
10% coverage
Home & Garden
1% coverage
Wedding
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 141 products per store. That's larger than the Wix average of 77. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 13 · 30%
$25-$49 9 · 21%
$50-$99 7 · 16%
$100-$199 7 · 16%
$200-$499 3 · 7%
$500+ 4 · 9%
Store currencies
USD 45 EUR 10 AUD 5 CAD 5 GBP 5 CLP 2 ILS 2 INR 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $218 because some stores price much higher, pulling it up. That's below the Wix average of $365.

Social media platforms

Facebook (65%), Instagram (65%), TikTok (23%).

Facebook
65%
Instagram
65%
TikTok
23%
YouTube
22%
Twitter / X
20%
Pinterest
6%
LinkedIn
5%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 1% run Meta ads. That's 9 percentage points above the Wix average of 68%.

Marketing & analytics tools

Google Tag Manager (2%), Facebook Pixel (1%).

Google Tag Manager
2%
Facebook Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,514 products $53 avg
Celebrations & Gifts halloween costumes
48 products $2404 avg
Toys & Games robot costumes costumes
52 products $31 avg
Toys & Games Apparel & Accessories warbie yama costumes
7 products $25 avg
Celebrations & Gifts halloween shopping party supplies
875 products $19 avg
Celebrations & Gifts spiritual tools handmade
54 products $263 avg
Apparel & Accessories Wedding denim costumes
9 products $25 avg
Arts & Entertainment home decor props
78 products $40 avg
Apparel & Accessories fursuit costumes
356 products $197 avg
Apparel & Accessories costumes event costumes
183 products $79 avg
Arts & Entertainment masks costumes
237 products $51 avg
Apparel & Accessories accessories feminine
6 products $30 avg
Apparel & Accessories dance wear athletic apparel

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FAQ

How many Wix Costumes stores are there?

We currently track 86 active Wix stores in the Costumes segment.

Are Wix Costumes stores growing?

Yes. In the last 30 days, 14 new stores were indexed in the Costumes segment, showing a 16% monthly growth rate.

What is the average product price in Wix Costumes stores?

Among stores with pricing data, the average listed price is about $218, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.