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Wix topic analytics
Topic
Updated May 18, 2026
Wix

692 Wix Crafts Stores: Stats & Market Data (2026)

692 active Wix stores fall into the Crafts segment, with 82 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Home & Garden, Celebrations & Gifts. 75% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

75%
Social media
1%
Meta ads
73%
Contact info
Total Stores
692
Active Wix stores
New (30d)
82
Newly added in the last 30 days
Avg. Products
111
Among 688 stores with catalog data
Avg. Price
$166
Among 466 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

59 29 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

82 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Wix average of 29%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 158 · 23%
10-49 286 · 42%
50-199 178 · 26%
200-999 56 · 8%
1k-4.9k 9 · 1%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
76% coverage
Home & Garden
12% coverage
Celebrations & Gifts
4% coverage
Apparel & Accessories
2% coverage
Jewelry & Watches
1% coverage
Education & Courses
1% coverage
Toys & Games
1% coverage
Food & Beverages
1% coverage
Hardware
1% coverage
Antiques & Collectibles 2 Books & Literature 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 111 because some stores carry much larger inventories. That's larger than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 207 · 44%
$25-$49 108 · 23%
$50-$99 67 · 14%
$100-$199 34 · 7%
$200-$499 26 · 6%
$500+ 24 · 5%
Store currencies
USD 399 EUR 73 GBP 61 CAD 31 AUD 16 BRL 15 INR 13 ILS 12

Among stores with pricing data, the most common price range is Under $25. The average is higher at $166 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (61%), Facebook (51%), YouTube (12%).

Instagram
61%
Facebook
51%
YouTube
12%
TikTok
10%
Pinterest
7%
Twitter / X
7%
LinkedIn
6%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 1% run Meta ads. That's 7 percentage points above the Wix average of 68%.

Marketing & analytics tools

Google Analytics (1%), Facebook Pixel (1%), Google Tag Manager (0%).

Google Analytics
1%
Facebook Pixel
1%
Google Tag Manager
0%
Pinterest Pixel
0%
Google Ads
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

98 products $112 avg
Home & Garden woodworking home decor
Home | ARArt_nyc Puerto Rico
8 products $300 avg
Arts & Entertainment art supplies creative arts
35 products $9 avg
Celebrations & Gifts handmade greeting cards recycled paper
16 products $5 avg
Arts & Entertainment masking-tape stationery
38 products $13 avg
Home & Garden home decor kitchen
97 products $113 avg
Apparel & Accessories handmade crochet bags crafts
14 products $29 avg
Arts & Entertainment handmade market local artists
26 products $741 avg
Arts & Entertainment art crafts
43 products $29 avg
Home & Garden handmade eco-friendly
472 products $87 avg
Arts & Entertainment beads jewelry-making
7 products $513 avg
Arts & Entertainment designer art
105 products $72 avg
Home & Garden home decor plants

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FAQ

How many Wix Crafts stores are there?

We currently track 692 active Wix stores in the Crafts segment.

Are Wix Crafts stores growing?

Yes. In the last 30 days, 82 new stores were indexed in the Crafts segment, showing a 12% monthly growth rate.

What is the average product price in Wix Crafts stores?

Among stores with pricing data, the average listed price is about $166, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.