Use Cases Features Pricing API Log in
Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

174 Wix Cupcakes Stores: Stats & Market Data (2026)

174 active Wix stores fall into the Cupcakes segment, with 17 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Celebrations & Gifts, Arts & Entertainment. 83% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

83%
Social media
1%
Meta ads
76%
Contact info
Total Stores
174
Active Wix stores
New (30d)
17
Newly added in the last 30 days
Avg. Products
43
Among 174 stores with catalog data
Avg. Price
$40
Among 100 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

17 new stores were added in the past 30 days (10% of the total), showing steady growth. This is below the Wix average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 60 · 34%
10-49 79 · 45%
50-199 26 · 15%
200-999 9 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
76% coverage
Celebrations & Gifts
22% coverage
Arts & Entertainment
2% coverage
Home & Garden
2% coverage
Apparel & Accessories
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 43 because some stores carry much larger inventories. That's smaller than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 37 · 37%
$25-$49 32 · 32%
$50-$99 26 · 26%
$100-$199 5 · 5%
Store currencies
USD 111 GBP 20 AUD 12 CAD 11 EUR 4 SGD 4 ILS 2 INR 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $40 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (79%), Facebook (65%), TikTok (17%).

Instagram
79%
Facebook
65%
TikTok
17%
Twitter / X
8%
Pinterest
6%
LinkedIn
6%
YouTube
3%

Social media engagement is exceptionally high: 83% of stores maintain social profiles and 1% run Meta ads. That's 9 percentage points above the Wix average of 74%.

Marketing & analytics tools

Facebook Pixel (1%).

Facebook Pixel
1%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample — weighted by data completeness, refreshed daily

12 products $8 avg 1 ads
Food & Beverages bakery cupcakes
13 products $6 avg
Food & Beverages Celebrations & Gifts custom desserts macarons
181 products $50 avg
Food & Beverages cupcakes baked-goods
9 products $25 avg
Food & Beverages bakery cakes
60 products $3 avg
Food & Beverages bakery cakes
6 products $61 avg
Food & Beverages cakes baked goods
28 products $26 avg
Food & Beverages bakery cupcakes
15 products $35 avg
Food & Beverages bakery cakes
33 products $11 avg
Food & Beverages bakery cakes
33 products $45 avg
Arts & Entertainment cake cupcakes
69 products $72 avg
Food & Beverages candy favors cupcakes
26 products $49 avg
Celebrations & Gifts cupcakes cakes

Want the full dataset?

Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.

Start Free Trial

FAQ

How many Wix Cupcakes stores are there?

We currently track 174 active Wix stores in the Cupcakes segment.

Are Wix Cupcakes stores growing?

Yes. In the last 30 days, 17 new stores were indexed in the Cupcakes segment, showing a 10% monthly growth rate.

What is the average product price in Wix Cupcakes stores?

Among stores with pricing data, the average listed price is about $40, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.