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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

257 Wix Gift store Stores: Stats & Market Data (2026)

257 active Wix stores fall into the Gift store segment, with 13 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Apparel & Accessories. 76% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

76%
Social media
2%
Meta ads
98%
Contact info
Total Stores
257
Active Wix stores
New (30d)
13
Newly added in the last 30 days
Avg. Products
347
Among 237 stores with catalog data
Avg. Price
$277
Among 164 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13 6 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

13 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 68 · 29%
10-49 86 · 36%
50-199 38 · 16%
200-999 35 · 15%
1k-4.9k 9 · 4%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
85% coverage
Home & Garden
8% coverage
Apparel & Accessories
4% coverage
Arts & Entertainment
4% coverage
Food & Beverages
2% coverage
Toys & Games
2% coverage
Books & Literature
1% coverage
Jewelry & Watches
1% coverage
Electronics
1% coverage
Wedding
1% coverage
Baby & Kids 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 347 because some stores carry much larger inventories. That's larger than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 88 · 54%
$25-$49 41 · 25%
$50-$99 17 · 10%
$100-$199 8 · 5%
$200-$499 7 · 4%
$500+ 3 · 2%
Store currencies
USD 144 EUR 20 GBP 18 INR 8 AUD 6 CAD 6 ILS 6 BRL 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $277 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (62%), Facebook (58%), TikTok (10%).

Instagram
62%
Facebook
58%
TikTok
10%
Pinterest
9%
Twitter / X
7%
YouTube
7%
LinkedIn
7%

Social media engagement is exceptionally high: 76% of stores maintain social profiles and 2% run Meta ads.

Marketing & analytics tools

Google Analytics (2%), Google Tag Manager (2%), Google Ads (0%).

Google Analytics
2%
Google Tag Manager
2%
Google Ads
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

8 products $26 avg
Celebrations & Gifts gift shop gift store
814 products $105 avg
Jewelry & Watches handmade jewelry gift store
9 products $50 avg
Celebrations & Gifts gift store holiday decor
20 products $25 avg
Apparel & Accessories Celebrations & Gifts custom apparel personalized accessories
23 products $22 avg
Celebrations & Gifts gift shop unique gifts
12 products $56 avg
Celebrations & Gifts flower shop gift store
17 products $8 avg
Food & Beverages luxury hampers handcrafted chocolates
Home | Excessorized United States
308 products $26 avg
Celebrations & Gifts personalized gifts custom requests
8 products $28 avg
Home & Garden gardening garden supplies
934 products $57 avg
Celebrations & Gifts gift shop gift store
12 products $16 avg
Celebrations & Gifts cocktail kits gift set
13 products $25 avg
Celebrations & Gifts responder relief foundation rodeo merchandise

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FAQ

How many Wix Gift store stores are there?

We currently track 257 active Wix stores in the Gift store segment.

Are Wix Gift store stores growing?

Yes. In the last 30 days, 13 new stores were indexed in the Gift store segment, showing a 5% monthly growth rate.

What is the average product price in Wix Gift store stores?

Among stores with pricing data, the average listed price is about $277, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.