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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

191 Wix Household items Stores: Stats & Market Data (2026)

191 active Wix stores fall into the Household items segment, with 24 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Furniture, Apparel & Accessories. 59% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

59%
Social media
0%
Meta ads
69%
Contact info
Total Stores
191
Active Wix stores
New (30d)
24
Newly added in the last 30 days
Avg. Products
68
Among 190 stores with catalog data
Avg. Price
$93
Among 92 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

23 11 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

24 new stores were added in the past 30 days (13% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 46 · 24%
10-49 114 · 60%
50-199 13 · 7%
200-999 14 · 7%
1k-4.9k 3 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
97% coverage
Furniture
2% coverage
Apparel & Accessories
1% coverage
Baby & Kids
1% coverage
Hardware
1% coverage
Arts & Entertainment
1% coverage
Health
1% coverage
Jewelry & Watches
1% coverage
Office Supplies
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 68 because some stores carry much larger inventories. The strongest country concentrations are United States, India, Japan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 40 · 43%
$25-$49 21 · 23%
$50-$99 16 · 17%
$100-$199 6 · 7%
$200-$499 4 · 4%
$500+ 5 · 5%
Store currencies
USD 114 EUR 10 INR 9 JPY 8 AUD 6 BRL 6 GBP 6 CAD 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $93 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (49%), Facebook (34%), LinkedIn (12%).

Instagram
49%
Facebook
34%
LinkedIn
12%
YouTube
12%
Twitter / X
11%
TikTok
6%
Pinterest
4%

Social media adoption is strong at 59%, and 0% of stores run Meta ad campaigns. That's 15 percentage points below the Wix average of 74%.

Marketing & analytics tools

Google Tag Manager (1%), Google Ads (1%), Google Analytics (1%).

Google Tag Manager
1%
Google Ads
1%
Google Analytics
1%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

12 products $56 avg
Home & Garden home decor home improvement
21 products $246 avg
Home & Garden home decor home supplies
16 products $38 avg
Home & Garden home essentials diy supplies
774 products $9 avg
Home & Garden silicone kitchen gadgets kitchen accessories
48 products $18 avg
Home & Garden home decor interior design
HOME | Skunkape United States
137 products $16 avg
Home & Garden home decor household items
12 products $56 avg
Home & Garden home decor household items
10 products $33 avg
Home & Garden home decor home accessories
5 products $14 avg
Home & Garden home decor home accessories
32 products $26 avg
Home & Garden home decor home accessories
35 products $204 avg
Home & Garden home decor garden
28 products $16 avg
Home & Garden home decor home accessories

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FAQ

How many Wix Household items stores are there?

We currently track 191 active Wix stores in the Household items segment.

Are Wix Household items stores growing?

Yes. In the last 30 days, 24 new stores were indexed in the Household items segment, showing a 13% monthly growth rate.

What is the average product price in Wix Household items stores?

Among stores with pricing data, the average listed price is about $93, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.