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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

926 Wix Outdoor Stores: Stats & Market Data (2026)

926 active Wix stores fall into the Outdoor segment, with 51 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Sporting Goods. 70% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

70%
Social media
1%
Meta ads
72%
Contact info
Total Stores
926
Active Wix stores
New (30d)
51
Newly added in the last 30 days
Avg. Products
53
Among 872 stores with catalog data
Avg. Price
$458
Among 658 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

44 22 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

51 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the Wix average of 13%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 318 · 36%
10-49 419 · 48%
50-199 85 · 10%
200-999 44 · 5%
1k-4.9k 6 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
88% coverage
Apparel & Accessories
3% coverage
Sporting Goods
1% coverage
Arts & Entertainment
1% coverage
Travel
1% coverage
Furniture
1% coverage
Toys & Games
1% coverage
Celebrations & Gifts 4 Hardware 4 Animals & Pet Supplies 3 Electronics 3

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 53 because some stores carry much larger inventories. That's smaller than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 235 · 36%
$25-$49 157 · 24%
$50-$99 121 · 18%
$100-$199 40 · 6%
$200-$499 49 · 7%
$500+ 56 · 9%
Store currencies
USD 577 EUR 62 GBP 61 CAD 46 AUD 35 INR 20 BRL 13 JPY 13

Among stores with pricing data, the most common price range is Under $25. The average is higher at $458 because some stores price much higher, pulling it up. That's above the Wix average of $363.

Social media platforms

Instagram (53%), Facebook (47%), YouTube (12%).

Instagram
53%
Facebook
47%
YouTube
12%
LinkedIn
11%
Twitter / X
9%
TikTok
9%
Pinterest
5%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Tag Manager (2%), Google Analytics (2%), Facebook Pixel (1%).

Google Tag Manager
2%
Google Analytics
2%
Facebook Pixel
1%
Google Ads
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

440 products $238 avg 1 ads
Home & Garden home decor
9 products $1457 avg 1 ads
Home & Garden home decor garden
12 products $2 avg
Home & Garden home decor
12 products $56 avg
Home & Garden home decor gardening
8 products $260 avg
Home & Garden home decor
33 products $41 avg
Apparel & Accessories surfer beachwear
9 products $10 avg
Home & Garden garden home decor
10 products $383 avg
Home & Garden decor home decor
7 products $26 avg
Home & Garden home garden
12 products $49 avg
Home & Garden home garden
24 products $253 avg

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FAQ

How many Wix Outdoor stores are there?

We currently track 926 active Wix stores in the Outdoor segment.

Are Wix Outdoor stores growing?

Yes. In the last 30 days, 51 new stores were indexed in the Outdoor segment, showing a 6% monthly growth rate.

What is the average product price in Wix Outdoor stores?

Among stores with pricing data, the average listed price is about $458, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.