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Wix topic analytics
Topic
Updated May 18, 2026
Wix

878 Wix Outdoor Stores: Stats & Market Data (2026)

878 active Wix stores fall into the Outdoor segment, with 48 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Sporting Goods. 69% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

69%
Social media
1%
Meta ads
72%
Contact info
Total Stores
878
Active Wix stores
New (30d)
48
Newly added in the last 30 days
Avg. Products
53
Among 854 stores with catalog data
Avg. Price
$494
Among 623 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

42 21 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

48 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 306 · 36%
10-49 410 · 48%
50-199 85 · 10%
200-999 48 · 6%
1k-4.9k 5 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
87% coverage
Apparel & Accessories
3% coverage
Sporting Goods
1% coverage
Arts & Entertainment
1% coverage
Travel
1% coverage
Furniture
1% coverage
Hardware
1% coverage
Toys & Games
1% coverage
Celebrations & Gifts
0% coverage
Electronics
0% coverage
Animals & Pet Supplies 3

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 53 because some stores carry much larger inventories. That's smaller than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 216 · 35%
$25-$49 150 · 24%
$50-$99 116 · 19%
$100-$199 40 · 6%
$200-$499 43 · 7%
$500+ 58 · 9%
Store currencies
USD 555 GBP 61 EUR 52 CAD 45 AUD 35 INR 17 JPY 13 BRL 11

Among stores with pricing data, the most common price range is Under $25. The average is higher at $494 because some stores price much higher, pulling it up. That's above the Wix average of $365.

Social media platforms

Instagram (52%), Facebook (47%), YouTube (12%).

Instagram
52%
Facebook
47%
YouTube
12%
LinkedIn
11%
Twitter / X
9%
TikTok
8%
Pinterest
4%

Social media adoption is strong at 69%, and 1% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (2%), Google Analytics (1%), Facebook Pixel (1%).

Google Tag Manager
2%
Google Analytics
1%
Facebook Pixel
1%
Google Ads
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

25 products $27 avg
Home & Garden artificial grass garden
11 products $101 avg 1 ads
Home & Garden garden plants
25 products $468 avg
Home & Garden outdoor camping
12 products $56 avg
Home & Garden home decor
49 products $7 avg
Home & Garden garden plant
10 products $59 avg
Home & Garden outdoor camping
12 products $56 avg
Home & Garden home garden
8 products $28 avg
Home & Garden home garden
72 products $29 avg
Home & Garden home decor kitchen
11 products $45 avg
Home & Garden beach bag home decor
12 products $56 avg
Home & Garden garden outdoor
20 products $22 avg
Home & Garden home decor organization

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FAQ

How many Wix Outdoor stores are there?

We currently track 878 active Wix stores in the Outdoor segment.

Are Wix Outdoor stores growing?

Yes. In the last 30 days, 48 new stores were indexed in the Outdoor segment, showing a 5% monthly growth rate.

What is the average product price in Wix Outdoor stores?

Among stores with pricing data, the average listed price is about $494, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.