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Updated Apr 6, 2026
WooCommerce

5,603 WooCommerce Fragrances Stores: Stats & Market Data (2026)

5,603 active WooCommerce stores fall into the Fragrances segment, with 436 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Home & Garden. 75% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

75%
Social media
4%
Meta ads
71%
Contact info
Total Stores
5,603
Active WooCommerce stores
New (30d)
436
Newly added in the last 30 days
Avg. Products
777
Among 5,588 stores with catalog data
Avg. Price
$79
Among 5,334 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

452 226 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

436 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 854 · 15%
10-49 1,723 · 31%
50-199 1,376 · 25%
200-999 1,113 · 20%
1k-4.9k 400 · 7%
5k+ 122 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
100% coverage
Apparel & Accessories
5% coverage
Home & Garden
3% coverage
Celebrations & Gifts
2% coverage
Food & Beverages
2% coverage
Jewelry & Watches
2% coverage
Health
1% coverage
Electronics
1% coverage
Books & Literature 23 Toys & Games 14 Baby & Kids 13 Animals & Pet Supplies 12

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 777 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, Bangladesh, Pakistan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,832 · 53%
$25-$49 1,069 · 20%
$50-$99 791 · 15%
$100-$199 447 · 8%
$200-$499 150 · 3%
$500+ 45 · 1%
Store currencies
EUR 1,104 USD 845 PKR 506 INR 401 BDT 266 AED 248 GBP 149 BRL 112

Among stores with pricing data, the most common price range is Under $25. The average is higher at $79 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (63%), Instagram (61%), TikTok (20%).

Facebook
63%
Instagram
61%
TikTok
20%
YouTube
12%
Twitter / X
7%
LinkedIn
4%
Pinterest
2%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 4% run Meta ads. That's 7 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (23%), Facebook Pixel (23%), Google Tag Manager (20%).

Google Analytics
23%
Facebook Pixel
23%
Google Tag Manager
20%
Google Ads
13%
TikTok Pixel
5%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

62 products $22 avg 1 ads
Beauty & Cosmetics luxury fragrances perfume store
481 products $33 avg 2 ads
Beauty & Cosmetics perfume store original perfumes
473 products $9 avg 1 ads
Beauty & Cosmetics hair care sun sunscreen
15 products $11 avg 5 ads
Beauty & Cosmetics perfume store fragrance shop
263 products $49 avg 18 ads
Beauty & Cosmetics cosmetics store beauty products
8 products $7 avg 10 ads
Beauty & Cosmetics attar perfume traditional musk attar
431 products $17 avg 7 ads
Beauty & Cosmetics premium fragrance store luxury perfumes online
1,387 products $4 avg 2 ads
Beauty & Cosmetics alcohol free perfume attar perfume oils
1,765 products $112 avg 14 ads
Beauty & Cosmetics niche perfumes arabic perfumes
899 products $45 avg 3 ads
Beauty & Cosmetics ajmal perfumes arabian attar
614 products $61 avg 1 ads
Beauty & Cosmetics perfume men's perfume
10 products $21 avg 1 ads
Beauty & Cosmetics perfume store designer-inspired fragrances

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FAQ

How many WooCommerce Fragrances stores are there?

We currently track 5,603 active WooCommerce stores in the Fragrances segment.

Are WooCommerce Fragrances stores growing?

Yes. In the last 30 days, 436 new stores were indexed in the Fragrances segment, showing a 8% monthly growth rate.

What is the average product price in WooCommerce Fragrances stores?

Among stores with pricing data, the average listed price is about $79, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.