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WooCommerce subcategory analytics
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Updated Apr 6, 2026
WooCommerce

4,126 WooCommerce Wellness & Relaxation Stores: Stats & Market Data (2026)

4,126 active WooCommerce stores fall into the Wellness & Relaxation segment, with 245 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Health, Beauty & Cosmetics, Home & Garden. 65% maintain social media profiles — Facebook leads — and 7% run Meta ad campaigns.

65%
Social media
7%
Meta ads
69%
Contact info
Total Stores
4,126
Active WooCommerce stores
New (30d)
245
Newly added in the last 30 days
Avg. Products
418
Among 4,101 stores with catalog data
Avg. Price
$203
Among 3,777 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

307 153 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

245 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,399 · 34%
10-49 1,532 · 37%
50-199 736 · 18%
200-999 298 · 7%
1k-4.9k 92 · 2%
5k+ 44 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
100% coverage
Beauty & Cosmetics
16% coverage
Home & Garden
10% coverage
Education & Courses
8% coverage
Food & Beverages
4% coverage
Celebrations & Gifts
2% coverage
Sporting Goods
2% coverage
Books & Literature
2% coverage
Smoking & Vaping
1% coverage
Electronics
1% coverage
Baby & Kids
1% coverage
Arts & Entertainment
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 418 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, United Kingdom, Bangladesh.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,441 · 38%
$25-$49 895 · 24%
$50-$99 626 · 17%
$100-$199 369 · 10%
$200-$499 234 · 6%
$500+ 212 · 6%
Store currencies
USD 1,544 EUR 785 INR 261 GBP 197 CAD 96 AUD 95 BDT 94 MYR 76

Among stores with pricing data, the most common price range is Under $25. The average is higher at $203 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (58%), Instagram (44%), YouTube (17%).

Facebook
58%
Instagram
44%
YouTube
17%
Twitter / X
12%
LinkedIn
10%
TikTok
7%
Pinterest
3%

Social media adoption is strong at 65%, and 7% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (31%), Google Tag Manager (22%), Facebook Pixel (19%).

Google Analytics
31%
Google Tag Manager
22%
Facebook Pixel
19%
Google Ads
10%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

56 products $40 avg 4 ads
Baby & Kids Health Beauty & Cosmetics baby care products wellness items
13 products $386 avg 1 ads
Health Beauty & Cosmetics spa luxury
603 products $51 avg 3 ads
Health weight loss supplements energy boosters
31 products $110 avg 2 ads
Health massagers wellness
5 products $2 avg 8 ads
Health liver health supplements fatty liver cleanse
137 products $60 avg 4 ads
Jewelry & Watches Home & Garden Health spiritual jewelry healing crystals
103 products $236 avg 3 ads
Health Beauty & Cosmetics biohacking supplements iv drip therapy
21 products $12 avg 17 ads
Home & Garden Health home decor health and fitness
59 products $5 avg 2 ads
Food & Beverages Health healthy drinks natural foods
77 products $103 avg 5 ads
Education & Courses Health online courses wellness coaching
91 products $66 avg 4 ads
Health Celebrations & Gifts astrology consultation spiritual products
18 products $18 avg 40 ads
Health Beauty & Cosmetics Food & Beverages herbal-supplements essential-oils

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FAQ

How many WooCommerce Wellness & Relaxation stores are there?

We currently track 4,126 active WooCommerce stores in the Wellness & Relaxation segment.

Are WooCommerce Wellness & Relaxation stores growing?

Yes. In the last 30 days, 245 new stores were indexed in the Wellness & Relaxation segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Wellness & Relaxation stores?

Among stores with pricing data, the average listed price is about $203, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.