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Topic
Updated May 18, 2026
WooCommerce

489 WooCommerce Baby gifts Stores: Stats & Market Data (2026)

489 active WooCommerce stores fall into the Baby gifts segment, with 223 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Celebrations & Gifts, Home & Garden. 61% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

61%
Social media
2%
Meta ads
56%
Contact info
Total Stores
489
Active WooCommerce stores
New (30d)
223
Newly added in the last 30 days
Avg. Products
1,404
Among 489 stores with catalog data
Avg. Price
$41
Among 475 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

139 69 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

223 new stores were added in the past 30 days — 46% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 19 · 4%
10-49 93 · 19%
50-199 178 · 36%
200-999 140 · 29%
1k-4.9k 38 · 8%
5k+ 21 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
72% coverage
Celebrations & Gifts
41% coverage
Home & Garden
12% coverage
Toys & Games
11% coverage
Apparel & Accessories
6% coverage
Arts & Entertainment
2% coverage
Jewelry & Watches
2% coverage
Books & Literature
1% coverage
Education & Courses
1% coverage
Electronics
1% coverage
Wedding
1% coverage
Beauty & Cosmetics
0% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,404 products per store. That's larger than the WooCommerce average of 1,371. The strongest country concentrations are Netherlands, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 250 · 53%
$25-$49 143 · 30%
$50-$99 54 · 11%
$100-$199 19 · 4%
$200-$499 5 · 1%
$500+ 4 · 1%
Store currencies
EUR 207 USD 74 GBP 44 AUD 25 INR 12 ZAR 11 ILS 10 NZD 8

Among stores with pricing data, the most common price range is Under $25. The average is higher at $41 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (52%), Instagram (50%), Twitter / X (7%).

Facebook
52%
Instagram
50%
Twitter / X
7%
TikTok
7%
YouTube
7%
Pinterest
4%
LinkedIn
2%

Social media adoption is strong at 61%, and 2% of stores run Meta ad campaigns. That's 13 percentage points above the WooCommerce average of 48%.

Marketing & analytics tools

Google Analytics (34%), Facebook Pixel (24%), Google Tag Manager (23%).

Google Analytics
34%
Facebook Pixel
24%
Google Tag Manager
23%
Google Ads
13%
Pinterest Pixel
2%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

146 products $23 avg 6 ads
Baby & Kids baby products personalised baby blankets
35 products $33 avg 5 ads
Baby & Kids children's toys baby gifts
56 products $27 avg 2 ads
Toys & Games Baby & Kids handmade toys crochet toys
11 products $55 avg
Baby & Kids baby gifts handmade baby products
112 products $26 avg
Baby & Kids baby clothes baby gifts
180 products $4 avg
Baby & Kids Apparel & Accessories Home & Garden maternity clothes baby gifts
20 products $26 avg
Baby & Kids handmade baby clothes kids fashion
82 products $19 avg
Baby & Kids baby clothes baby accessories
295 products $49 avg
Baby & Kids Celebrations & Gifts personalized gifts kids gifts
1,487 products $27 avg
Toys & Games Baby & Kids baby gifts children's toys

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FAQ

How many WooCommerce Baby gifts stores are there?

We currently track 489 active WooCommerce stores in the Baby gifts segment.

Are WooCommerce Baby gifts stores growing?

Yes. In the last 30 days, 223 new stores were indexed in the Baby gifts segment, showing a 46% monthly growth rate.

What is the average product price in WooCommerce Baby gifts stores?

Among stores with pricing data, the average listed price is about $41, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.