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Topic
Updated May 25, 2026
WooCommerce

196 WooCommerce Beauty equipment Stores: Stats & Market Data (2026)

196 active WooCommerce stores fall into the Beauty equipment segment, with 73 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $500+ range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 52% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

52%
Social media
1%
Meta ads
68%
Contact info
Total Stores
196
Active WooCommerce stores
New (30d)
73
Newly added in the last 30 days
Avg. Products
529
Among 196 stores with catalog data
Avg. Price
$1,144
Among 158 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

71 35 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

73 new stores were added in the past 30 days — 37% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 43%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 9 · 5%
10-49 54 · 28%
50-199 59 · 30%
200-999 51 · 26%
1k-4.9k 21 · 11%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
82% coverage
Health
21% coverage
Home & Garden
13% coverage
Electronics
5% coverage
Business & Industrial
5% coverage
Furniture
2% coverage
Adult
1% coverage
Apparel & Accessories
1% coverage
Arts & Entertainment
1% coverage
Education & Courses
1% coverage
Hardware
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 529 products per store. That's smaller than the WooCommerce average of 1,494. The strongest country concentrations are Italy, United Kingdom, Switzerland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 24 · 15%
$25-$49 19 · 12%
$50-$99 22 · 14%
$100-$199 21 · 13%
$200-$499 18 · 11%
$500+ 54 · 34%
Store currencies
USD 55 EUR 43 CHF 13 GBP 12 PLN 6 VND 6 ILS 5 BRL 4

Among stores with pricing data, prices skew higher — the most common range is $500+, and the average listed price is $1,144. That's above the WooCommerce average of $423.

Social media platforms

Facebook (42%), Instagram (38%), YouTube (17%).

Facebook
42%
Instagram
38%
YouTube
17%
Twitter / X
8%
TikTok
7%
LinkedIn
5%
Pinterest
2%

Social media adoption is strong at 52%, and 1% of stores run Meta ad campaigns. That's 9 percentage points above the WooCommerce average of 43%.

Marketing & analytics tools

Google Tag Manager (29%), Google Analytics (27%), Facebook Pixel (12%).

Google Tag Manager
29%
Google Analytics
27%
Facebook Pixel
12%
Google Ads
11%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

448 products $846 avg
Beauty & Cosmetics hair salon supplies beauty equipment
2,015 products $936 avg
Beauty & Cosmetics Business & Industrial professional cosmetics salon supplies
24 products $85 avg
Beauty & Cosmetics beauty equipment cosmetic tools
7 products $185 avg
Beauty & Cosmetics hair removal devices beauty equipment
1,327 products $61 avg
Beauty & Cosmetics cosmetics beauty equipment
527 products $8 avg
Beauty & Cosmetics beauty instruments cosmetic tools
47 products $585 avg
Beauty & Cosmetics Home & Garden hair salon supplies beauty equipment
MegaSunBeds United Kingdom
327 products $55 avg
4,713 products $122 avg
Beauty & Cosmetics haircare skincare
249 products $861 avg
Beauty & Cosmetics Home & Garden beauty products home decor
1,074 products $13 avg
Beauty & Cosmetics manicure tools nail art supplies

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FAQ

How many WooCommerce Beauty equipment stores are there?

We currently track 196 active WooCommerce stores in the Beauty equipment segment.

Are WooCommerce Beauty equipment stores growing?

Yes. In the last 30 days, 73 new stores were indexed in the Beauty equipment segment, showing a 37% monthly growth rate.

What is the average product price in WooCommerce Beauty equipment stores?

Among stores with pricing data, the average listed price is about $1,144, with the most common pricing band at $500+.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.