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WooCommerce subcategory analytics
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Updated May 25, 2026
WooCommerce

3,647 WooCommerce Beauty Tools Stores: Stats & Market Data (2026)

3,647 active WooCommerce stores fall into the Beauty Tools segment, with 1,842 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Health. 41% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

41%
Social media
3%
Meta ads
50%
Contact info
Total Stores
3,647
Active WooCommerce stores
New (30d)
1,842
Newly added in the last 30 days
Avg. Products
2,050
Among 3,646 stores with catalog data
Avg. Price
$126
Among 3,316 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,709 854 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

1,842 new stores were added in the past 30 days — 51% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 44%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 257 · 7%
10-49 1,087 · 30%
50-199 1,003 · 28%
200-999 661 · 18%
1k-4.9k 283 · 8%
5k+ 355 · 10%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
100% coverage
Home & Garden
10% coverage
Health
9% coverage
Apparel & Accessories
5% coverage
Electronics
4% coverage
Celebrations & Gifts
1% coverage
Education & Courses
1% coverage
Food & Beverages
1% coverage
Hardware
1% coverage
Baby & Kids
1% coverage
Jewelry & Watches
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 2,050 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,482. The strongest country concentrations are Germany, United Kingdom, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,941 · 59%
$25-$49 593 · 18%
$50-$99 407 · 12%
$100-$199 181 · 5%
$200-$499 105 · 3%
$500+ 89 · 3%
Store currencies
USD 1,060 EUR 968 GBP 203 PLN 90 INR 83 BDT 82 PKR 79 CAD 66

Among stores with pricing data, the most common price range is Under $25. The average is higher at $126 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (34%), Instagram (32%), YouTube (8%).

Facebook
34%
Instagram
32%
YouTube
8%
TikTok
7%
Twitter / X
5%
LinkedIn
2%
Pinterest
2%

About 41% of stores maintain social media profiles and 3% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (19%), Google Tag Manager (16%), Facebook Pixel (13%).

Google Analytics
19%
Google Tag Manager
16%
Facebook Pixel
13%
Google Ads
7%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

188 products $3 avg 1 ads
Apparel & Accessories Beauty & Cosmetics Baby & Kids fashion accessory jewelry
5 products $139 avg 2 ads
Beauty & Cosmetics beauty training beauty courses
105 products $53 avg 6 ads
Apparel & Accessories Beauty & Cosmetics Health fashion beauty
321 products $58 avg 3 ads
Beauty & Cosmetics microblading kit permanent makeup machine
261 products $4 avg 1 ads
Home & Garden Beauty & Cosmetics home goods kitchen accessories
10 products $181 avg 4 ads
Beauty & Cosmetics skincare devices beauty tools
Sawda Mart Bangladesh
216 products $7 avg 19 ads
Apparel & Accessories Baby & Kids Beauty & Cosmetics fashion baby-products
955 products $42 avg 1 ads
Beauty & Cosmetics alfaparf semi di lino
6 products $74 avg 49 ads
Health Beauty & Cosmetics Arts & Entertainment wellness spa
234 products $6 avg 8 ads
Home & Garden Beauty & Cosmetics home decor beauty shop
22 products $8 avg 1 ads
Beauty & Cosmetics organic skincare hair care products
Tp Nails Romania
442 products $19 avg 1 ads
Beauty & Cosmetics nail tools beauty supplies

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FAQ

How many WooCommerce Beauty Tools stores are there?

We currently track 3,647 active WooCommerce stores in the Beauty Tools segment.

Are WooCommerce Beauty Tools stores growing?

Yes. In the last 30 days, 1,842 new stores were indexed in the Beauty Tools segment, showing a 51% monthly growth rate.

What is the average product price in WooCommerce Beauty Tools stores?

Among stores with pricing data, the average listed price is about $126, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.