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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

1,702 WooCommerce Educational materials Stores: Stats & Market Data (2026)

1,702 active WooCommerce stores fall into the Educational materials segment, with 442 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Education & Courses, Books & Literature, Arts & Entertainment. 60% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

60%
Social media
2%
Meta ads
58%
Contact info
Total Stores
1,702
Active WooCommerce stores
New (30d)
442
Newly added in the last 30 days
Avg. Products
652
Among 1,700 stores with catalog data
Avg. Price
$91
Among 1,600 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

230 115 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

442 new stores were added in the past 30 days — 26% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 338 · 20%
10-49 579 · 34%
50-199 400 · 24%
200-999 264 · 16%
1k-4.9k 84 · 5%
5k+ 35 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
86% coverage
Books & Literature
14% coverage
Arts & Entertainment
4% coverage
Baby & Kids
2% coverage
Toys & Games
1% coverage
Office Supplies
1% coverage
Business & Industrial
1% coverage
Celebrations & Gifts
1% coverage
Apparel & Accessories
1% coverage
Health
1% coverage
Food & Beverages 7

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 652 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,383. The strongest country concentrations are Brazil, Poland, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,074 · 67%
$25-$49 248 · 16%
$50-$99 122 · 8%
$100-$199 60 · 4%
$200-$499 67 · 4%
$500+ 29 · 2%
Store currencies
USD 520 EUR 297 BRL 164 PLN 117 INR 65 GBP 63 AUD 36 CAD 35

Among stores with pricing data, the most common price range is Under $25. The average is higher at $91 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (50%), Instagram (44%), YouTube (22%).

Facebook
50%
Instagram
44%
YouTube
22%
Twitter / X
14%
LinkedIn
10%
Pinterest
6%
TikTok
6%

Social media adoption is strong at 60%, and 2% of stores run Meta ad campaigns. That's 13 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (31%), Google Tag Manager (17%), Facebook Pixel (16%).

Google Analytics
31%
Google Tag Manager
17%
Facebook Pixel
16%
Google Ads
8%
Pinterest Pixel
2%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,025 products $2 avg 1 ads
Education & Courses educational materials kids education
11 products $4 avg 4 ads
Education & Courses online courses educational materials
35 products $3 avg 9 ads
Education & Courses business-training playbooks
33 products $21 avg 2 ads
Education & Courses educational-materials literature
114 products $2 avg 4 ads
Education & Courses pedagogical-education educational-materials
567 products $3 avg 1 ads
Education & Courses Baby & Kids educational materials teaching aids
1,429 products $80 avg
Education & Courses kindergarten supplies educational materials
729 products $3 avg
Baby & Kids educational materials learning resources
8 products $12 avg
Education & Courses sign language educational materials
174 products $17 avg
Books & Literature Education & Courses bilingual books german learning books
448 products $4 avg
Education & Courses science resources middle school science
13 products $20 avg
Education & Courses educational materials teaching supplies

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FAQ

How many WooCommerce Educational materials stores are there?

We currently track 1,702 active WooCommerce stores in the Educational materials segment.

Are WooCommerce Educational materials stores growing?

Yes. In the last 30 days, 442 new stores were indexed in the Educational materials segment, showing a 26% monthly growth rate.

What is the average product price in WooCommerce Educational materials stores?

Among stores with pricing data, the average listed price is about $91, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.