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Topic
Updated June 8, 2026
WooCommerce

109 WooCommerce Lessons Stores: Stats & Market Data (2026)

109 active WooCommerce stores fall into the Lessons segment, with 1 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Education & Courses, Arts & Entertainment, Sporting Goods. 68% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

68%
Social media
3%
Meta ads
58%
Contact info
Total Stores
109
Active WooCommerce stores
New (30d)
1
Newly added in the last 30 days
Avg. Products
372
Among 109 stores with catalog data
Avg. Price
$217
Among 106 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

1 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the WooCommerce average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 39 · 36%
10-49 44 · 40%
50-199 15 · 14%
200-999 8 · 7%
1k-4.9k 2 · 2%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
44% coverage
Arts & Entertainment
27% coverage
Sporting Goods
5% coverage
Celebrations & Gifts
3% coverage
Travel
3% coverage
Books & Literature
2% coverage
Toys & Games
2% coverage
Beauty & Cosmetics
1% coverage
Business & Industrial
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 372 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,575. The strongest country concentrations are United Kingdom, Australia, South Africa.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 27 · 25%
$25-$49 18 · 17%
$50-$99 13 · 12%
$100-$199 18 · 17%
$200-$499 18 · 17%
$500+ 12 · 11%
Store currencies
USD 68 EUR 10 GBP 9 AUD 4 CAD 4 ZAR 3 CZK 2 JPY 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $217 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (58%), Instagram (51%), YouTube (33%).

Facebook
58%
Instagram
51%
YouTube
33%
Twitter / X
19%
LinkedIn
7%
TikTok
7%
Pinterest
5%

Social media adoption is strong at 68%, and 3% of stores run Meta ad campaigns. That's 23 percentage points above the WooCommerce average of 45%.

Marketing & analytics tools

Google Analytics (37%), Facebook Pixel (17%), Google Tag Manager (17%).

Google Analytics
37%
Facebook Pixel
17%
Google Tag Manager
17%
Google Ads
6%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

75 products $10 avg
Arts & Entertainment movies films
23 products $262 avg
Travel Sporting Goods motocross enduro
9 products $17 avg
Education & Courses martial arts tai chi
5 products $255 avg
Education & Courses dance tango
22 products $165 avg
Arts & Entertainment music lessons
8 products $84 avg
Arts & Entertainment books lessons
9 products $956 avg
Arts & Entertainment music musical-instruments
35 products $31 avg
Education & Courses basketball coaching lessons
18 products $145 avg
Education & Courses fire-eating fire-breathing

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FAQ

How many WooCommerce Lessons stores are there?

We currently track 109 active WooCommerce stores in the Lessons segment.

Are WooCommerce Lessons stores growing?

Yes. In the last 30 days, 1 new stores were indexed in the Lessons segment, showing a 1% monthly growth rate.

What is the average product price in WooCommerce Lessons stores?

Among stores with pricing data, the average listed price is about $217, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.