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WooCommerce topic analytics
Topic
Updated Apr 27, 2026
WooCommerce

237 WooCommerce Marketing materials Stores: Stats & Market Data (2026)

237 active WooCommerce stores fall into the Marketing materials segment, with 62 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Business & Industrial, Office Supplies, Arts & Entertainment. 52% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

52%
Social media
0%
Meta ads
68%
Contact info
Total Stores
237
Active WooCommerce stores
New (30d)
62
Newly added in the last 30 days
Avg. Products
72
Among 237 stores with catalog data
Avg. Price
$145
Among 200 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

62 31 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

62 new stores were added in the past 30 days — 26% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 43 · 18%
10-49 120 · 51%
50-199 64 · 27%
200-999 8 · 3%
1k-4.9k 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Business & Industrial
45% coverage
Office Supplies
16% coverage
Arts & Entertainment
14% coverage
Celebrations & Gifts
6% coverage
Apparel & Accessories
3% coverage
Books & Literature
1% coverage
Home & Garden
1% coverage
Software
1% coverage
Education & Courses
0% coverage
Hardware
0% coverage
Sporting Goods
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 72 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,086. The strongest country concentrations are Canada, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 57 · 28%
$25-$49 32 · 16%
$50-$99 49 · 24%
$100-$199 40 · 20%
$200-$499 15 · 8%
$500+ 7 · 4%
Store currencies
USD 138 EUR 26 GBP 15 CAD 14 INR 7 AUD 3 BRL 3 MYR 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $145 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.

Social media platforms

Facebook (48%), Instagram (35%), Twitter / X (20%).

Facebook
48%
Instagram
35%
Twitter / X
20%
LinkedIn
16%
YouTube
14%
TikTok
5%
Pinterest
5%

Social media adoption is strong at 52%, and 0% of stores run Meta ad campaigns. That's 6 percentage points below the WooCommerce average of 58%.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (17%), Facebook Pixel (8%).

Google Analytics
29%
Google Tag Manager
17%
Facebook Pixel
8%
Google Ads
4%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

20 products $277 avg
Business & Industrial printing services signage
43 products $106 avg
Business & Industrial custom signage display stands
15 products $251 avg
Business & Industrial printing services business printing
165 products $7 avg
Arts & Entertainment visual communication design templates
41 products $37 avg
Apparel & Accessories Arts & Entertainment printing supplies signage
46 products $204 avg
Office Supplies printing services custom print
37 products $598 avg
Arts & Entertainment video marketing video brochures
120 products $1 avg
Arts & Entertainment printing services signage
47 products $28 avg
Office Supplies printing services marketing materials
17 products $217 avg
Business & Industrial print marketing direct mail

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FAQ

How many WooCommerce Marketing materials stores are there?

We currently track 237 active WooCommerce stores in the Marketing materials segment.

Are WooCommerce Marketing materials stores growing?

Yes. In the last 30 days, 62 new stores were indexed in the Marketing materials segment, showing a 26% monthly growth rate.

What is the average product price in WooCommerce Marketing materials stores?

Among stores with pricing data, the average listed price is about $145, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.