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Topic
Updated May 18, 2026
WooCommerce

140 WooCommerce Nails Stores: Stats & Market Data (2026)

140 active WooCommerce stores fall into the Nails segment, with 54 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Hardware, Arts & Entertainment. 56% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

56%
Social media
1%
Meta ads
60%
Contact info
Total Stores
140
Active WooCommerce stores
New (30d)
54
Newly added in the last 30 days
Avg. Products
4,805
Among 140 stores with catalog data
Avg. Price
$104
Among 127 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

30 15 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

54 new stores were added in the past 30 days — 39% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 50%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 20 · 14%
10-49 40 · 29%
50-199 37 · 26%
200-999 21 · 15%
1k-4.9k 8 · 6%
5k+ 14 · 10%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
80% coverage
Hardware
16% coverage
Arts & Entertainment
3% coverage
Apparel & Accessories
1% coverage
Home & Garden
1% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage
Jewelry & Watches
1% coverage
Office Supplies
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 4,805 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,393. The strongest country concentrations are Australia, United Kingdom, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 81 · 64%
$25-$49 25 · 20%
$50-$99 14 · 11%
$100-$199 4 · 3%
$200-$499 2 · 2%
$500+ 1 · 1%
Store currencies
USD 48 EUR 32 GBP 8 PKR 8 AUD 6 ARS 3 CAD 3 AED 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $104 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Instagram (46%), Facebook (43%), TikTok (17%).

Instagram
46%
Facebook
43%
TikTok
17%
YouTube
6%
LinkedIn
4%
Twitter / X
4%
Pinterest
3%

Social media adoption is strong at 56%, and 1% of stores run Meta ad campaigns. That's 9 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Tag Manager (20%), Google Analytics (17%), Facebook Pixel (14%).

Google Tag Manager
20%
Google Analytics
17%
Facebook Pixel
14%
Google Ads
8%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

Zuma · Ukraine
109 products $13 avg
Beauty & Cosmetics beauty cosmetics
89 products $10 avg
Hardware diy tools repair parts
56 products $31 avg
Beauty & Cosmetics beauty nails
607 products $3 avg
Beauty & Cosmetics nails lashes
193 products $139 avg
Hardware staples nails
34 products $31 avg
Beauty & Cosmetics nails press-on nails
V Nails & Spa United Kingdom
57 products $29 avg
Beauty & Cosmetics Arts & Entertainment nails spa
5 products $28 avg
Beauty & Cosmetics beauty cosmetics
168 products $49 avg
Beauty & Cosmetics beauty salon skincare treatments
73 products $30 avg
Beauty & Cosmetics nails cosmetics
Home - Lumeastore United Kingdom
425 products $16 avg
Beauty & Cosmetics skincare beauty products
20 products $75 avg
Beauty & Cosmetics beauty skincare

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FAQ

How many WooCommerce Nails stores are there?

We currently track 140 active WooCommerce stores in the Nails segment.

Are WooCommerce Nails stores growing?

Yes. In the last 30 days, 54 new stores were indexed in the Nails segment, showing a 39% monthly growth rate.

What is the average product price in WooCommerce Nails stores?

Among stores with pricing data, the average listed price is about $104, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.