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Topic
Updated May 18, 2026
WooCommerce

1,023 WooCommerce Beauty salon Stores: Stats & Market Data (2026)

1,023 active WooCommerce stores fall into the Beauty salon segment, with 280 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 78% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

78%
Social media
2%
Meta ads
77%
Contact info
Total Stores
1,023
Active WooCommerce stores
New (30d)
280
Newly added in the last 30 days
Avg. Products
379
Among 1,022 stores with catalog data
Avg. Price
$129
Among 949 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

149 74 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

280 new stores were added in the past 30 days — 27% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 48%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 258 · 25%
10-49 368 · 36%
50-199 279 · 27%
200-999 93 · 9%
1k-4.9k 15 · 1%
5k+ 9 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
96% coverage
Health
2% coverage
Home & Garden
1% coverage
Apparel & Accessories
1% coverage
Celebrations & Gifts
1% coverage
Arts & Entertainment 3 Adult 2 Antiques & Collectibles 1 Books & Literature 1 Business & Industrial 1 Education & Courses 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 379 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,368. The strongest country concentrations are United Kingdom, Netherlands, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 253 · 27%
$25-$49 288 · 30%
$50-$99 227 · 24%
$100-$199 96 · 10%
$200-$499 55 · 6%
$500+ 30 · 3%
Store currencies
EUR 337 USD 239 GBP 85 PLN 35 CAD 33 AUD 30 INR 24 RON 20

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $129 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (69%), Facebook (65%), TikTok (13%).

Instagram
69%
Facebook
65%
TikTok
13%
YouTube
12%
Twitter / X
9%
LinkedIn
2%
Pinterest
2%

Social media engagement is exceptionally high: 78% of stores maintain social profiles and 2% run Meta ads. That's 30 percentage points above the WooCommerce average of 48%.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (23%), Facebook Pixel (20%).

Google Analytics
32%
Google Tag Manager
23%
Facebook Pixel
20%
Google Ads
11%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

3,184 products $68 avg 2 ads
Beauty & Cosmetics nail polish beauty salon
34 products $60 avg 2 ads
Beauty & Cosmetics laser hair removal skin care center
67 products $58 avg 5 ads
Beauty & Cosmetics laser hair removal permanent hair removal
28 products $96 avg 3 ads
Beauty & Cosmetics hair care beauty salon
10 products $66 avg 8 ads
Beauty & Cosmetics threading service beauty salon
66 products $77 avg
Beauty & Cosmetics beauty salon esthetic center
133 products $64 avg
Beauty & Cosmetics hair treatments kérastase products
7 products $123 avg
Beauty & Cosmetics hair products beauty salon
19 products $531 avg
Beauty & Cosmetics beauty salon makeup products
80 products $35 avg
Beauty & Cosmetics haircare styling
222 products $28 avg
Beauty & Cosmetics beauty salon spa
46 products $28 avg
Beauty & Cosmetics haircare products beauty salon

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FAQ

How many WooCommerce Beauty salon stores are there?

We currently track 1,023 active WooCommerce stores in the Beauty salon segment.

Are WooCommerce Beauty salon stores growing?

Yes. In the last 30 days, 280 new stores were indexed in the Beauty salon segment, showing a 27% monthly growth rate.

What is the average product price in WooCommerce Beauty salon stores?

Among stores with pricing data, the average listed price is about $129, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.