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Topic
Updated June 8, 2026
WooCommerce

1,354 WooCommerce Seasonal goods Stores: Stats & Market Data (2026)

1,354 active WooCommerce stores fall into the Seasonal goods segment, with 112 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Food & Beverages. 61% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

61%
Social media
2%
Meta ads
61%
Contact info
Total Stores
1,354
Active WooCommerce stores
New (30d)
112
Newly added in the last 30 days
Avg. Products
786
Among 1,352 stores with catalog data
Avg. Price
$132
Among 1,287 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

213 106 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

112 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 211 · 16%
10-49 345 · 26%
50-199 348 · 26%
200-999 294 · 22%
1k-4.9k 125 · 9%
5k+ 29 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
90% coverage
Home & Garden
7% coverage
Food & Beverages
2% coverage
General Merchandise
2% coverage
Apparel & Accessories
1% coverage
Arts & Entertainment 6 Toys & Games 4 Beauty & Cosmetics 3 Books & Literature 2 Electronics 2 Office Supplies 2

Among stores with catalog data, the 50-199 product range is most common. The average is 786 products per store. That's smaller than the WooCommerce average of 1,553. The strongest country concentrations are Netherlands, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 830 · 64%
$25-$49 237 · 18%
$50-$99 117 · 9%
$100-$199 61 · 5%
$200-$499 28 · 2%
$500+ 14 · 1%
Store currencies
EUR 426 USD 351 GBP 78 INR 45 CAD 29 PLN 29 BRL 27 ILS 26

Among stores with pricing data, the most common price range is Under $25. The average is higher at $132 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (51%), Facebook (50%), YouTube (10%).

Instagram
51%
Facebook
50%
YouTube
10%
TikTok
8%
Twitter / X
7%
LinkedIn
4%
Pinterest
4%

Social media adoption is strong at 61%, and 2% of stores run Meta ad campaigns. That's 15 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (26%), Google Tag Manager (17%), Facebook Pixel (16%).

Google Analytics
26%
Google Tag Manager
17%
Facebook Pixel
16%
Google Ads
7%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

152 products $5 avg 34 ads
Celebrations & Gifts wedding gifts
59 products $37 avg 6 ads
Celebrations & Gifts charity gifts
10 products $19 avg 2 ads
Celebrations & Gifts festival gifts
23 products $7 avg
Celebrations & Gifts party supplies holiday decor
29 products $66 avg
Celebrations & Gifts holiday-gift-sets seasonal-goods
274 products $12 avg
Celebrations & Gifts gifts party supplies
175 products $10 avg
Celebrations & Gifts gifts party-supplies
25 products $10 avg
Celebrations & Gifts candles home-decor
225 products $8 avg
Celebrations & Gifts gifts party supplies
230 products $22 avg
Celebrations & Gifts gifts party supplies
37 products $13 avg
Celebrations & Gifts personalized gifts seasonal goods

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FAQ

How many WooCommerce Seasonal goods stores are there?

We currently track 1,354 active WooCommerce stores in the Seasonal goods segment.

Are WooCommerce Seasonal goods stores growing?

Yes. In the last 30 days, 112 new stores were indexed in the Seasonal goods segment, showing a 8% monthly growth rate.

What is the average product price in WooCommerce Seasonal goods stores?

Among stores with pricing data, the average listed price is about $132, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.