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Topic
Updated June 8, 2026
WooCommerce

659 WooCommerce Seasonal Stores: Stats & Market Data (2026)

659 active WooCommerce stores fall into the Seasonal segment, with 65 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Food & Beverages. 63% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

63%
Social media
2%
Meta ads
58%
Contact info
Total Stores
659
Active WooCommerce stores
New (30d)
65
Newly added in the last 30 days
Avg. Products
1,423
Among 658 stores with catalog data
Avg. Price
$59
Among 627 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

105 52 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

65 new stores were added in the past 30 days (10% of the total), showing steady growth. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 57 · 9%
10-49 157 · 24%
50-199 225 · 34%
200-999 138 · 21%
1k-4.9k 54 · 8%
5k+ 27 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
61% coverage
Home & Garden
20% coverage
Food & Beverages
11% coverage
Apparel & Accessories
6% coverage
Arts & Entertainment
6% coverage
Toys & Games
3% coverage
General Merchandise
2% coverage
Beauty & Cosmetics
2% coverage
Education & Courses
1% coverage
Baby & Kids
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,423 products per store. That's smaller than the WooCommerce average of 1,569. The strongest country concentrations are United Kingdom, Greece, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 364 · 58%
$25-$49 131 · 21%
$50-$99 82 · 13%
$100-$199 32 · 5%
$200-$499 16 · 3%
$500+ 2 · 0%
Store currencies
USD 239 EUR 174 GBP 57 CAD 27 AUD 23 PLN 12 CHF 8 INR 8

Among stores with pricing data, the most common price range is Under $25. The average is higher at $59 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (55%), Instagram (53%), YouTube (10%).

Facebook
55%
Instagram
53%
YouTube
10%
Twitter / X
9%
TikTok
8%
LinkedIn
6%
Pinterest
5%

Social media adoption is strong at 63%, and 2% of stores run Meta ad campaigns. That's 17 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (33%), Google Tag Manager (19%), Facebook Pixel (18%).

Google Analytics
33%
Google Tag Manager
19%
Facebook Pixel
18%
Google Ads
7%
TikTok Pixel
2%
Pinterest Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

28 products $6 avg 1 ads
Celebrations & Gifts Home & Garden charity gifts
237 products $140 avg
Home & Garden Toys & Games furniture toys
130 products $26 avg
Celebrations & Gifts seasonal holiday
21 products $17 avg
Education & Courses Celebrations & Gifts toys gifts
33 products $17 avg
Celebrations & Gifts Home & Garden candles home decor
60 products $64 avg
Celebrations & Gifts gift party
136 products $103 avg
Celebrations & Gifts cocktail mixers craft supplies
77 products $5 avg
Education & Courses learning education
268 products $9 avg
Celebrations & Gifts gifts personalized
874 products $64 avg
Celebrations & Gifts gifts party
16 products $22 avg
Celebrations & Gifts personalized-gifts party
133 products $14 avg
Food & Beverages Celebrations & Gifts chocolate-shop gifts

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FAQ

How many WooCommerce Seasonal stores are there?

We currently track 659 active WooCommerce stores in the Seasonal segment.

Are WooCommerce Seasonal stores growing?

Yes. In the last 30 days, 65 new stores were indexed in the Seasonal segment, showing a 10% monthly growth rate.

What is the average product price in WooCommerce Seasonal stores?

Among stores with pricing data, the average listed price is about $59, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.