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WooCommerce topic analytics
Topic
Updated Apr 6, 2026
WooCommerce

1,980 WooCommerce Skin care Stores: Stats & Market Data (2026)

1,980 active WooCommerce stores fall into the Skin care segment, with 135 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 69% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

69%
Social media
4%
Meta ads
70%
Contact info
Total Stores
1,980
Active WooCommerce stores
New (30d)
135
Newly added in the last 30 days
Avg. Products
401
Among 1,979 stores with catalog data
Avg. Price
$81
Among 1,848 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

129 64 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

135 new stores were added in the past 30 days (7% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 457 · 23%
10-49 891 · 45%
50-199 443 · 22%
200-999 132 · 7%
1k-4.9k 38 · 2%
5k+ 18 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
91% coverage
Health
14% coverage
Home & Garden
3% coverage
Food & Beverages
3% coverage
Apparel & Accessories
2% coverage
Baby & Kids
1% coverage
Electronics
1% coverage
Celebrations & Gifts
1% coverage
Adult 8 Jewelry & Watches 5

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 401 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, Bangladesh, Pakistan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,011 · 55%
$25-$49 352 · 19%
$50-$99 310 · 17%
$100-$199 111 · 6%
$200-$499 49 · 3%
$500+ 15 · 1%
Store currencies
USD 693 EUR 198 INR 179 PKR 111 BDT 96 GBP 72 EGP 42 MYR 41

Among stores with pricing data, the most common price range is Under $25. The average is higher at $81 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (61%), Instagram (55%), YouTube (16%).

Facebook
61%
Instagram
55%
YouTube
16%
TikTok
12%
Twitter / X
11%
LinkedIn
7%
Pinterest
4%

Social media adoption is strong at 69%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (26%), Facebook Pixel (22%), Google Tag Manager (22%).

Google Analytics
26%
Facebook Pixel
22%
Google Tag Manager
22%
Google Ads
11%
TikTok Pixel
3%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

90 products $6 avg 1 ads
Beauty & Cosmetics herbal products skin care
44 products $8 avg 3 ads
Baby & Kids Beauty & Cosmetics baby products diapers
25 products $6 avg 2 ads
Beauty & Cosmetics skin care beauty products
95 products $39 avg 3 ads
Beauty & Cosmetics led mask exosomes
9 products $7 avg 2 ads
Beauty & Cosmetics soap skin care
15 products $8 avg 1 ads
Beauty & Cosmetics skin care beauty
92 products $4 avg 2 ads
Beauty & Cosmetics essential oils body oils
25 products $21 avg 1 ads
Beauty & Cosmetics beard color hair care
40 products $6 avg 2 ads
Beauty & Cosmetics Health face serum hair care
8 products $8 avg 20 ads
Health Beauty & Cosmetics supplements skin care
27 products $21 avg 10 ads
Electronics Home & Garden smart gadgets earbuds

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FAQ

How many WooCommerce Skin care stores are there?

We currently track 1,980 active WooCommerce stores in the Skin care segment.

Are WooCommerce Skin care stores growing?

Yes. In the last 30 days, 135 new stores were indexed in the Skin care segment, showing a 7% monthly growth rate.

What is the average product price in WooCommerce Skin care stores?

Among stores with pricing data, the average listed price is about $81, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.